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5 Rookie Mistakes New Life Coaches Should Never Make [Are YOU Making These?]

Posted by Julia Stewart

New Life Coach

In my career as a coach trainer and mentor coach, I've known some amazing coaches who changed many lives, but I've also seen some embarrassing rookie mistakes and made a few, myself.

Some mistakes keep popping up on my radar, so here's the blog post i think about writing whenever I see one. I hope it helps!

5 Rookie Mistake New Life Coaches Should Never Make:

1. Using a personal email address as a business address. The address you use with family and friends, such as [email protected],  may fail to address the bedrock issue in business credibility: your professionalism. Don't communicate that you're an amateur by using a family address. And [email protected] may be your flirty way of expressing yourself on eHarmony, but it's TMI for business. Use your name and no one else's, or use your business name. Alternatively, tell people what you do with your address. One of my first was, [email protected]. Of course, having your own web address is a bit more impressive. Another early address I used was [email protected].

2. Getting a website before you're ready. A professional-looking email address is a must. A website probably can wait. In the meantime, a robust profile on one or more coach directories will do and/or social media profiles or pages. In fact, these  provide feedback on what people respond to, so it's an awesome way to learn what will work for your website. Otherwise, you're likely to have a site that doesn't really represent you or your business. I knew a new coach who lived on Maui, whose coaching was about building thriving relationships, but the main image on her website was a single leafless tree in a frigid winter landscape. What? Most successful coaches take between a year and three years to get their first website. Get to know your business self, your clients, and what communicates what you do, effectively. No rush.

3. Quitting your job at the wrong time. I've had coaching students who quit their jobs the week after they joined my school. I love their confidence and commitment, but they tend to struggle. Coaches take between 3 months and 5 years to fill their coaching practices. With Coach 100, it takes between 6 months and a year. That's a long time to go without a full-time income. On the flip side, I've known coaches who hung on to their jobs too long. One excellent coach had a quarter of a million dollars in financial reserves, but still too nervous to make the leap. A big part of what coaches do is help clients get over the fears that prevent success, so get your own coach, if you're feeling stuck. On the other hand, if you're ultra-risk-adverse, consider coaching within a large organization, if that helps you feel more stable.

4. Not getting your own coach. How can you call yourself a coach, if you've never been coached? More to the point, how will you know to make smart rookie choices, if the only coaches you talk to are other rookies? You need your own coach, period. Think of it as a business deduction. Find your coach here.

5. Not getting training. There are still a couple of old timers who tell rookie coaches that they don't need training, but that's not fair to rookies. 20-30 years ago, there was no training, but a few talented people invented coaching, anyway. The rest of us have Thomas Leonard to thank for putting coaching on the map and starting the first coach training school and international coaching association. Like having your own coach, getting coach training flattens your learning curve, helps you make smarter choices, and contributes to your success. Coaches with training become successful quicker and are less likely to quit the profession. Don't take my word for it. Ask your coach.

Don't make rookie mistakes. Get the free Become a Coach eBook:

Don't Make Rookie Mistakes. Get This Free eBook.

 

 

Topics: coach training, become a coach, Free, Coach Training Programs, Life Coaches, Thomas Leonard, Mentor Coaching, Certified Positive Psychology Coach, coach training program, FIND A COACH

2014 Executive Coaching Survey: Neuroscience Soars

Posted by Julia Stewart

Coaching with Neuroscience

Interest in neuroscience as a part of business, executive, and life coaching is soaring. Sherpa Coaching just released the results of their 2014 annual executive coaching survey, and noticing a trend toward neuroscience in coaching, they for the first time, asked questions about neuroscience and coaching in their survey:

  • Should neuroscience have a role in coaching? 

  • How much should executive coaches know about neuroscience? 

  • How much should clients know about neuroscience?

  • Does a working knowledge of neuroscience alter coaches' credibility?

Sherpa defines neuroscience as "a combination of medicine, applied science and research that explains human behavior and the way it changes."

I'd define it differently: Neuroscience studies what goes on in the brain during thoughts, behaviors and emotions, often using technology, such as EEGs, PET scans, or fMRIs. It discovers the physical correlates that underly human psychology. 

In any case, here are some of the survey responses from coaches on the topic of neuroscience and coaching, beginning with a quote from one respondent:

"Justin Kennedy, professor of neuroscience at South Africa‟s University of Pretoria, says: 'With the proper knowledge and training, you can use your conscious mind to change your physical brain. Really change it, so the way you think, the way you act, the way you feel can all be made better.' He tells us about neuroplasticity, which refers to the brain‟s ability to change and adapt. 'You really are in control, and you really do have choices. When you think new thoughts, you are actually changing the geography of your brain, changing the electric patterns that create and carry thoughts, changing the chemicals that control moods and energy levels.'

  • 76% of executive coaches say that neuroscience should have a role in executive coaching. 
  • 62% of executive coaches believe they and their peers should have a full understanding or at least a working knowledge of neuroscience. Both internal and external coaches agree. Female coaches support this notion more often than male coaches do, by about a 10% margin. 
  • 34% say their clients should have a full understanding or at least a working knowledge of neuroscience. Internal coaches favor this at a slightly higher rate than external coaches do. 
  • 49% say a background in neuroscience improves a coaches‟ credibility. Less than 10% feel it is a negative.

School of Coaching Mastery recently launched its new Introduction to Coaching with Neuroscience course in response to the rise in coaching with neuroscience. It's part of the new Certified Positive Psychology Coach Program. We explore the thrilling possibilities of coach-assisted neuroplasiticity and the underlying reasons why positive psychology has the power to help people be happier and more successful - often in very surprising ways.

Learn more about coaching with neuroscience and positive psychology:


Become a Certified Positive Psychology Coach

Topics: business coach, executive coaching, Coach Training Programs, Life Coaching, certified coach, Positive Psychology, positive psychology coaching, coaching with neuroscience

4 Reasons It's Harder for Psychotherapists to Transition to Coaching

Posted by Julia Stewart

Therapist to Coach

Written by Julia Stewart

I've worked with thousands of coaches in the decade, or so, that I've been training coaches and most of them think they already know how to coach before they get training. That's true only in about 1% of cases.

That 1% applies to psychotherapists, counselors, social workers and other "helping professionals", too. People from these backgrounds can make terrific coaches, but usually they need to unlearn a few things and unlearning often takes longer than learning from scratch.

A story: One day, a member of our Certified Coach Training Program, a licensed psychotherapist, used a therapy technique to extract some info from a resistant client during a practice coaching session in class. He got the tidbit he was after, but the client was insulted and shut down the whole session. His classmates were likewise offended. I had a WTF moment, listening to this travesty, but the coach seemed to think he'd done something clever!

Lesson #1: You NEVER have permission to practice therapy on a coaching client. They are high-functioning and you'd better fully respect that. Use a therapy technique and you will destroy the trusted relationship you need to coach them well - and you'll be violating professional ethics, and possibly the law, as well.

Another story: I worked for years with a psychotherapist whose communication style was serious, cerebral, and analytical. It was perfectly suited to the type of therapy she did, but it hurt her coaching sessions and she had a real challenge learning an effective coaching style to qualify for IAC certification. When she finally achieved it, I literally had tears in my eyes!

Lesson #2: Coaching is light. A big part of what we do is validate the client. It sounds easier than it is for a lot of coaches, but the goal is for the client to be resourceful, so serious, cerebral, and analytical won't cut it.

A third story: I worked for a while with a counselor who had trouble transitioning to coaching. Whenever she got stuck, she asked the client how they felt: "How do you feel?...How do you feel, now?...How do you feel, now?" Argh! I'm pretty sure this wouldn't be great counseling, but I can tell you with authority that constantly focusing on the client's feelings is lousy coaching!

Lesson #3: Coaches don't heal people's feelings. We don't ignore them either, but they are an adjunct to the conversation, not the main topic. It's far better to ask a more specific question, such as, "You don't sound excited when you talk about that goal. What's up with that?"

Final story: I had a former child psychologist show up to a live certification event, but each time she coached, her clients (fellow participants, who were coaches and open to the process) got irritated and shut down. Hmmm, what's up with THAT? Answer: she communicated with her coaching clients in a voice that may have been appropriate for frightened children: soft, gentle and high pitched. In other words, she was talking baby talk to her clients. Ugh. No wonder they were irritated!

Lesson #4: You probably wouldn't use baby talk with your clients, but a communication style that worked for you, as a therapist, may still undermine your coaching. In fact, it may be a train wreck. And you might assume your clients are the problem, rather than your communication style, if you don't get feedback from a good coach trainer, because resistant coaching clients act a lot like therapy clients who have issues: mistrusting, closed mouthed, uncooperative, etc. 

Don't hobble your transition into coaching. Get training on coaching communication and make sure you get lots of in-class practice and feedback from experts. Otherwise, you'll repeat the problems above, or worse.

Better yet, if you want to coach and you're just getting started, you may want to skip the psychology degree and just get coach training, instead. You'll save a ton of money and time.

Get Certified Coach Training

Topics: professional coach, become a coach, Coach Training Programs, IAC Certification, Certification Practicum, Certified Coach Training, psychotherapy, Certification Prep

Coach Training: How to Maximize Your Time and Money

Posted by Julia Stewart

 

Coach Training

 

 

Blog post by Coach Julia Stewart, MCC

There are two groups of coaches that School of Coaching Mastery hasn't focused on enough.

 

1. The first group includes:

  • Coaches for whom our class schedules just don't work (Often they're located in Asia or the Pacific Rim)
  • Coaches who learn best by reading and listening to audio recordings
  • Coaches who want great coach training for less money
These coaches can benefit from the 24/7 availability of pre-recorded MP3 coach training audios and downloadable written coaching guides. SCM has all that for our coach training students, but we're about to make it available in a new program called Just In Time Coach Training.

2. The second group includes what I call, 'High Achievers who want meaningful success'.They are my ideal coaching clients:
  • Coaches who are already succeeding at something and don't have time for endless hours of training
  • Coaches who want to succeed at coaching quickly and need a personalized program to do so
  • Coaches who want personal mentor coaching and personalized coach training to maximize their time, effort and money

I've been coaching clients like these on the side for years, but just made it formally available in a program called Elite Mentor Coaching for High Achievers (EMCHA). And it's going so well that I'm opening it up to three more coaches. EMCHA includes everything that I think you need to succeed, no more no less. Of course, you add your brilliance and you're the one taking action.

I started School of Coaching Mastery in part because many of my mentees really needed more training. But then some of my coach training students have struggled because they didn't have mentor coaches. With EMCHA, you have it all.

What do these two really different coach training programs have in common?

  • They both include Just In Time (JIT) Coach Training
  • They both include optional live training:
    • EMCHA members get free SCM Curriculum coach training personally curated by me for them
    • JIT members can join any SCM Curriculum coach training module at $40% off
  • They both have special introductory pricing right now
  • The special prices are available to a limited number of coaches between now and October 31st

Go here to learn more about Just In Time Coach Training and register:

 

 LEARN ABOUT JUST IN TIME COACH TRAINING

 

Go here to learn about the special offer for the next three members of Elite Mentor Coaching for High Achievers.

Go here for more about Elite Mentor Coaching for High Achievers:

ELITE MENTOR COACHING FOR HIGH ACHIEVERS

Image By Tony Crider

Topics: mentor coach, coach training, Coach Training Programs, Mentor Coaching, coach training schools, coach training program, life coach training, coach training school, mentoring

Can Coaching Be Wrecked By Cheap Coach Training Schools?

Posted by Julia Stewart

Coach Training

 If you're reading this article then, obviously, you spend time online reading about coaching.

And if that's the case, then you must have noticed all those ads  that promise that you'll be a master certified coach in two days or 16 hours, or whatever. Sometimes, they also advertise their tuition, which is cheap, cheap, cheap.

You can imagine how those schools are regarded by real professional coaches. Mark Joyella (@CoachReporter), who writes for the Coaching Commons, tweeted about them (I'm paraphrasing), 'Sure and next weekend you can become a brain surgeon!'

I'm thinking those ads mainly appeal three types of people. Those who:

1. Think they already know how to coach (a.k.a. arrogant)

2. Are only interested in coaching for the money (a.k.a. greedy)

3. Are clueless (a.k.a. gullible)

Those who're attracted to us don't fit those descriptions, so I never considered weekend coach training schools our competition. 

But I reconsidered that when I heard that one of my most respected competitors, Barbra Sundquist, is closing her 'Become a Certified Coach' school at the end of this year [12-11-09 Update: Barbra isn't going out of business, but simply closing the doors of this particular program. See Barbra's comments in the comments section, below.]. Barbra cited a number of reasons, including rising competition from cheap, highly advertised, schools. That got me thinking...

What if the proliferation of bogus coach training schools drives out most or all of the legitimate schools?  Where does that leave the profession of coaching? Will the majority of coaches then be unskilled or disreputable? Will the reputation of coaching drop to the point that real professional coaches quit?

I'm not trying to be an alarmist here. You can't prevent a potential problem if you're not willing to look at it. Coaching has enjoyed incredible freedom in the past 20 years. But the success and freedom of coaching has sometimes attracted people with the wrong motivations.

I admit, 2009 has been a challenging year for School of Coaching Mastery, as well. Several of our students didn't pay their bills. But that forced me to consider just how committed I am to coach training and I realized that if it came down to choosing between my home or my school, I'd give up the house!

So I'm in it for the long haul. But what about you? If you're committed to coaching, then you're probably just as disturbed as I am about the proliferation of schools and coaches who don't cast a good light on this profession.

What do you think needs to be done about it? Do coaching organizations like the IAC and ICF have a responsibility to do anything? Do they even have the authority to do anything? Or do coaches themselves need to take more responsibility for the image of the profession?

There's lots of hang-wringing going on in private forums, but coaching is about action. Do you need to take action?

Please post your views on this in the area below and if coaching is a really important issue for you, please also share this article with the social sharing tools, above. 

Topics: coach training, School of Coaching Mastery, become a coach, Coach Training Programs, coach, Become a Certified Coach, coach training schools, Barbra Sundquist, IAC

COACH: Step Away From That Teleclass!

Posted by Julia Stewart

Coach on teleclassFree teleclasses (aka: teleseminars, teleconferences) are an incredible way to learn amazing new stuff from top-notch leaders.

Most new coaches and a lot of not-so-new coaches love to spend time on fantastic teleclasses. The reasons are 5-fold:

1. Teleclasses are a cheap, easy and convenient way to connect with like-minded people from around the world to talk about stuff your family and neighbors may not give a hoot about.

2. As a new coach, you have a lot to learn. What better way to learn it than to listen to the experts tell you how they did it and how you should do it.

3. Practically everyday, another not-to-be-missed teleconference series is launched that you simply must attend. Often, these conferences are free, so how can you say, 'No'?

4. You can sit in your bedroom, wear your underwear, pet the cat, drink coffee and answer email; all while you learn from the world's greatest thought leaders.

5. (Biggest reason) As long as you're taking teleclasses, you're moving forward on your path to becoming a successful coach, because you're learning and growing, right?

If you're like thousands of other coaches, probably not.

Free teleclasses are like the crack cocaine of coach training: Cheap, available everywhere, trendy (for a while), and incredibly easy to get addicted to. That last point explains why they are so available: Because people get addicted to them, they make  perfect marketing vehicles.

The reason I say you are not moving forward with your business when you are on teleclasses, is for one simple reason: You can't build your business that way. You just can't.

And if you're like many of the newbie coaches that I know, the real reason you spend so much time hanging out on teleclasses is that taking steps to build your coaching business is scary, uncertain and you are soooo afraid of making mistakes.

Teleclasses are the coach's favorite excuse for procrastination.

Sorry. The truth isn't always pretty. What can you do about your teleclass addiction? Well, until they come with Surgeon General's Warnings or alarms, red flags and flashing lights, you need a plan. And you must stick to your plan. Here are a few points that might help:

  • Figure out how many client hours you want to be coaching each week.
  • Double that number and you have the number of hours each week you need to spend on building your coaching business.
  • Mark those hours off on your calendar and use them to actively build your business. Daily.
  • None of those business-building hours should be spent on teleclasses.
  • Consider time spent on teleclasses as entertainment time.
  • Limit your hours on teleclasses, just as you would limit a child's time watching television.
  • Don't worry if you miss a teleclass program. If EnlightenNext is doing it this month, you can bet MaestroMonth will do it next month. You'll never miss a thing.
Some teleclasses will benefit you more than others. Prioritize those that are part a progressive (usually paid) program that actively teaches you how to do something you need to know, gets you into action, and gives you feedback on how you're progressing. Also prioritize those programs that you lead, yourself, those that you actively participate on and those that teach you something you need to know this week, because you are applying the lessons right away.

Have a big vision for your coaching business and actively create it in reality.

Unless your big coaching vision is of you sitting in your bedroom, wearing your underwear, while you pet the cat, drink coffee and answer email, step away from the teleclasses.

Coach 100 eBook

 

If you want a real process for building your business, download the Coach 100 eBook.

 

Photo by jerine at flickr creative commons.

Topics: become a coach, Coach 100, coaching clients, make a living as a life coach, Free, Coach Training Programs, coach, teleclass, how to become a coach, coaching businesses

In-Person Coach Training for Only $25

Posted by Julia Stewart

Center for Spiritual LivingAs you may know, School of Coaching Mastery occasionally raises money for charities.

The inspiration for doing this came from the Center for Spiritual Living in St. Louis. I think it's time to raise funds for the Center!

So I'm offering our signature 8-hour coach training program at the Center, Aug. 6 - 27, 7 - 9 PM for a minimum $25 contribution to the Center ($30 at the door) for the whole 8-hour program (or join our Coaching Superheroes by contributing $100). 100% of the proceeds goes to CSL.

It's not for coaches only, although coaching professionals will love brushing up their coaching skills in this fun, live venue.

We're calling it Mastery of Relationships, because the skills you'll learn can transform your relationships (not to mention your life), even if you don't coach professionally.

On the other hand, coaching skills can enhance anything you do, so feel free to bring them into any profession you're in (or would like to be in - they can enhance your job interview skills, as well).

As Jack Welch, legendary General Electric CEO, said: "People who are coaches will be the norm. Other people won't get promoted."

Don't live close enough to St. Louis to attend? You probably know somebody who does, so please pass this post on via email, Twitter, Facebook or LinkedIn (all the links are above).

Want to register for this one-time-only event?

Asterisk

Go here to read more about this live coach training seminar and register for it.

Topics: Coaching, become a life coach, School of Coaching Mastery, become a coach, Coaching Groundwork, Coach Training Programs, In-person coach training, Center for Spiritual Living

Coaches and Others: Lose Your Isolation.

Posted by Julia Stewart

Dimdim

There aren't many companies that I would write a love letter to or about

Here is just one that I thought I would share with you, because you'd probably love them, too. And even if you aren't in the market for their service, you might as well try it out, because it's free and trust me, you'll find cool ways to use it.

 

Here's my experience.

 

As the owner of a "cutting edge" coaching school, I went on a mission last year to find the perfect way to share coach training. Something that would combine the intense experience of live training with the convenience and cost-savings of teleclasses. I knew there had to be something better than teleclasses. I was right, but it took a long time to find it.

 

I explored every software out there from WebEx, to GoToMeeting, to InstantTeleseminar and a whole bunch you've never even heard of. You know what I found out? They are all expensive, clunky, sometimes hard to use and they almost always require participants to wait while the system downloads something to their computers, before they can even join the class.

 

I don't know about you, but I'm pretty leery about downloading anything that I don't already understand and I hate to wait.

 

My clients and students are the same way. I bet you are too. And I bet your friends, family, clients, customers and/or students are, too.

 

Somebody finally answered my prayers (Thank you, Seth Godin, for pointing the way). Less than a year ago, I discovered a brand new company that had set their sights on turning the business of webinars upside down.

 

You're not interested in doing webinars? Well, do you...

 

  • Wish you could visit with family and friends, like they were in the room with you (smiling faces and all)?
  • Do you wish you could watch your favorite videos with your faraway friends and chat and laugh like you were together?
  • Do you ever have long-distance phone meetings where you're all trying to follow they same notes, contracts, reports, etc.?
  • Do you ever wish you could stop driving/flying/training and spending time, money, fuel and what's left of the environment, just so you could do your work with others?

 

In other words, if you could use this service for nothing, then why on Earth wouldn't you? The only reason I can think of is that you just don't know about it, yet.

 

So I'm telling you: Get Dimdim.

It's as close to perfect as it comes. You can meet freely. And easily. And do lots of cool stuff with the people you love, no matter where they are.

 

Yes, you can do more if you pay something (An annual subscription is a fraction of what WebEx costs for one month), but for most people, the free account is all you'll ever need and it's not a free trial. It's free forever!

 

And yes, Dimdim has offered to expand my service if I tell my friends about it, so that's my selfish reason for writing, but I already brag about Dimdim to everyone I know. So.

 

 

 

 

Topics: Coaching, coach training, Free, Coach Training Programs, Seth Godin, teleclass, video coaching, coach training school, In-person coach training

Seven Secrets of Coach Certification: New Coaching Masteries Version

Posted by Julia Stewart

Seven Secrets of CertificationFour years ago, I wrote an ebook based on what I had learned from training, mentoring and certifying hundreds of coaches.

Since then, hundreds more coaches have downloaded that ebook and many have used it to become certified, themselves. It's called the Seven Secrets of Certification, because it's about the seven things that I noticed that some coaches were doing, but others were not.

Those seven things are important, because they make the difference between masterful coaching and mediocre coaching AND they make the difference between passing an elite skills-based certification, like the IAC's or SCM's. 

Today, I'm re-releasing that ebook. The original sold for $21. The new one is FREE. Version 3.1 includes language that makes it easier to understand when reviewing the IAC Coaching Masteries(tm). In fact, we have links to all nine IAC Coaching Masteries(tm) learning guides, which you normally have to pay to see.

Oh, and we've included a $100 coupon, good for a discount off any SCM Coach Training Program or module

Are you ready for coaching mastery and an elite coach certification? This ebook will help you answer that question. And if you want to get there faster, we have proven programs to help you, whether you are a brand-new coach or a veteran professional.

Go here to learn about our Fast Track to Coach Certification and to download the free  Seven Secrets of Certification eBook

Topics: Coach Training Programs, Coach Certification, IAC Coaching Masteries, IAC Certification, Become a Certified Coach, Become a Masterful Coach, Certified Coach Training, Masterful Coaching, get certified, certified coach

Best Coaching Blogs 2009 Contest

Posted by Julia Stewart

Best Coaching Blogs 2009Are you a coach who writes a great coaching blog?

Want the world to know how great your blog really is? Then the Best Coaching Blogs 2009 Contest was designed for you!

Enter your blog for free. This is an awesome way to spread the word about your blog and attract new readers to it. It's also a fantastic way to engage your current readers, by inviting them to vote and give feedback. People love to get involved supporting the folks they believe in and now you can give your readers the opportunity to support you by voting, adding comments (love notes?) to your entry and inviting their friends to come support you, too! 

Who can enter? Any self-described coach (Life coach, business coach, executive coach, corporate coach), coach organization, coaching company or coaching school can enter, as long as the posts in your blog are about coaching related topics. We reserve the right to reject a blog that is not about coaching or coach related topics, is pornographic or offensive, or is just an ecommerce site pretending to be a blog. (No appeals, sorry!) 

Who decides the winners? The people who vote decide! We're using an automated voting system. We do not control who wins, except for one blog, our own. Our blog can be voted on (we want readers and feedback, too!), but it  won't be allowed to win.

What will you get if you win? You'll get a badge for your blog and/or website (similar to the one above) that declares you the winner (1st, 2nd, 3rd Place, Top Ten, or Honorable Mention), plus a write up in this blog that includes a few cool comments left by your fans and a permanent link from this site to yours. Plus bragging rights!

Why are we doing this? Blogs are a great way to reach out to the world and engage in transformative conversations. And isn't that what coaching is all about? We see this as a cool way to spread those conversations wider and wider and exchange more wisdom with great people. Read more about why coaches should be both reading and writing blogs.

When can you start voting? We're targeting May 8th for the date the contest goes live, but nominations start today and will continue through May. Voting ends June 30th and the winners will be announced July 1st! [Update: Vote for your favorite coaching blog here.] Watch for announcements that it's time to vote!

Know someone else who should enter the Best Coaching Blogs 2009 Contest?  Send them this link to enter: http://tinyurl.com/coaching-blogs Or, use the links above to share with your friends and colleagues on Twitter, Facebook, LinkedIn, StumbleUpon, Digg, etc. 

 

Topics: business coach, Coaching, blog, blogs, blogging, blogosphere, Coaching Companies, Coaches, Coach Training Programs, Life Coaches

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