School of Coaching Mastery

Coaching Blog

How to Coach Masterfully: Google's Top Coach Tells You How

Posted by Julia Stewart

I found this great video on how to coach masterfully at the Institute of Coaching's spiffy new website. In this 30-minute interview with Google's Director of Executive Coaching & Leadership, David Peterson, PhD., discusses what it means to be a masterful coach, how it is nonlinear, goes way beyond asking powerful questions, and how nearly everyone at Google is shifting to a coach approach, so those who call themselves, professional coaches, need to get really good at what they do to stay credible.Hence, the discussion on coaching mastery.

He also says that as the world moves exponentially faster, it's more critical than ever to be able to establish rapport quickly with clients, faciliate change rapidly and show results. A few years back, we posted a short video with then Google CEO, Eric Schmidt, in which he says, "Get a coach," was the best advice he ever received and how he believes everyone needs a coach. Apparently Peterson and his team really are getting those great results! Watch for more insights:

 

Get Master Coach Training. Check it out below:

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Topics: Become a Master Coach, master coach, Google, Institute of Coaching, Masterful Coaching, masterful coaches, mastery, Master Coach Training, Google CEO

Master Coaching Tip: How to Coach with Ease and Power

Posted by Julia Stewart

 

 

master coach training

 

Master coaches have learned many concepts and communication skills that make a dramatic difference to their coaching clients.

But as with many endeavors, the 80/20 rule applies in coaching. That is, about 80% of the value is created by approximately 20% of the effort. The secret is to learn which 20% makes the difference.

So here's part of that secret: connect your client's goals to what matters most to your client, i.e. their values, their calling, their life purpose, or the legacy they want to leave. A powerful "why" generates resourceful "hows".

The result? Coaching is much easier for the coach and much more powerful for the client.

Learn to coach masterfully:

Become a Master Coach Here

Topics: coach training, coaching clients, Become a Master Coach, master coach, Masterful Coaching, masterful coaches, Master Coach Training, Values

Why I Love Mentor Coaching My Coaching Students

Posted by Julia Stewart

Tailored coach training

Written by Julia Stewart

If you're a high achiever, then one of your main stumbling blocks to becoming a coach is taking the time you need to master your new profession. Your time is precious, because you're already successful at something else.

Degree programs and coach training schools really won't really work for you, because they're:

1. Time consuming.
2. One-size-fits-all.
3. Don't cover exactly what you need, when you need it.

 

What you want is learning that is tailored to what you need, when you need it, no more, no less. Someone who could curate the thousands of learning tools out there, so you don't waste time on the superfluous, would be awesome. There are plenty of mentor coaches who claim they can give that to you, but coaching and training are two different professions and coaching is a lot pricier. So what do you do?

 

What you probably need, but may not realize it, is someone who can get you unstuck when your fears, insecurities and the 'voice of reason', that vampire that stalks every entrepreneur who dares to chase a dream, start harrassing you, because they will.

 

You need two things:

 

  1. A systematic method for closing your knowledge gaps and getting the experience you need. That's what training is.
  2. A process for becoming who you need to be, day by day, despite your fears. That's what coaching does.
I started School of Coaching Mastery in 2007, because as a certified mentor coach, I was tired of working with people who wanted to become coaches, but had little or no training. They simply didn't know what they needed to know. But I also get frustrated by students who get training, but no coaching, because they're starting their businesses with an unnecessary handicap.

 

What I really love is mentoring my coaching students. They get exactly what they need and I enjoy hearing how much stinking fun they're having with their new coaching businesses. I've been mentoring coaches for over a decade, but I made it official when I launched Elite Mentor Coaching for High Achievers last year. It includes private mentor coaching and access to the SCM modules and programs you want, like Coaching Groundwork Advanced, Master Coach Training, Positive Psychology, Group Coaching, and more, when you want them, no more, no less. Maybe I should call it, Stewart's Tailored Coach Training!

 

Here are a couple of testimonials from recent clients:

"Results are what you’ll see what you take full advantage of the Elite Mentoring Program for High Achievers. Working with Master Coach Julia Stewart, I found the clarity I needed and the insights that inspired me to take action and keep working. Within weeks, I doubled the number of coaching clients I work with, expanded my professional speaking business by adding three new clients and launched my website. Within months, I designed and delivered a nationwide professional development program for a new client and launched a popular group coaching program. Trust Julia with your highest aspirations. Stay open to new possibilities. Do the work and you will create what you really want, and more." - Nancy McCabe, Coach, Trainer, Speaker and Founder of Results Business Coaching


"When I hired Julia as my mentor coach, I wasn't entirely sure I needed it. I had quite a bit of education and experience already and the industry does not require certified coaching credentials to be recognized as a coach. I wasn't sure it would be a good investment for the money. After coaching for 3 months with Julia and taking several classes at SCM, I can say that not only was this a great investment but possibly the best investment I have made in my career. I would recommend this to experienced coaches as well as inexperienced coaches. The value of the service far exceeds the cost, which makes this a savvy investment in YOU!" - Patrice Swenson, CCC, Life and Business Coach and Founder of Rainbow in the Puddle

 

I have an opening for one new client, right now. I may have one or two openings in early January. If you're ready to succeed at becoming a coach, or want to be added to my mailing list, click below to find out more and fill out the form, while you're there:

 

ELITE MENTOR COACHING FOR HIGH ACHIEVERS

Topics: group coaching, become a coach, Coaching Groundwork, coaching success, Become a Masterful Coach, Mentor Coaching, coach training schools, Master Coach Training, Positive Psychology

Master Coach Tip: Leverage the Audience Effect

Posted by Julia Stewart

Coaching Tip   Audience Effect by Boston Public Library

 

Would you like to be a better coach, immediately? Then here's a tip on how to make full use of what researchers call, "the audience effect".

 

One of our main jobs, as coaches, is to help our clients think better and be more resourceful. One of the biggest mistakes we can make, then, is to try to think FOR the client. That is never a coach's job.

 

When you think for your clients, a.k.a. solve their problems or tell them what to do, you're acting like the star of the show.

 

You're never the star, your client is. Your job is to be a member of the audience.

 

Let me explain: most of the time, when a client hires a professional, such as a trial lawyer, or brain surgeon, they want the most brilliant professional they can afford, because the professional provides the outcome. But the purpose of hiring a coach is to BE brilliant, because the client provides the outcome. Big difference.

 

Here's where the audience effect comes in. Researchers have found that people learn faster when they have to explain to someone else what's going on, or what their thinking, or process, is. This is called, "the audience effect". If you want someone to be more resourceful, give them an audience.

 

Of course, some audiences are distracting, or worse. And for some coaches, being an audience of one is a lot harder than putting on a show (or sham) for the client.

 

You've probably heard the saying, "If you want to learn something, teach it." Well, your clients learn faster and, in effect, get smarter, when they have to explain, or even teach you.

 

In fact, at the Master Certified Coach level, the ICF expects the coach to be open to being taught by the client. Not at the beginner level, but at the master level. 

 

If you want to be a great coach, you need to get comfortable with being a member of the audience, like that crowd, above. At most, you're the audience member who stands up at the mike and asks a question. The client, or star, is the one who gets to be brilliant. You just listen and occasionally provide the coaching equivalent of applause, a.k.a.validation.

 

Of course, some coaches combine consulting with coaching and if that's what your client hired you for, then sometimes you share your experience or opinion with them. But be sure you know the difference, because, in the end, leveraging the audience effect will provide greater results for your client. 

 

And if you have the personal development to get your ego out of the way, this is an effortless (not to mention, masterful) approach to provide amazing outcomes for your coaching clients.

 

 

Become a Master Coach Here
Photo: Boston Library

Topics: Become a Master Coach, ICF, Become a Certified Coach, Become a Masterful Coach, master coach, Master Certified Coach, Coaching Tip, Masterful Coaching, Master Coach Training, consulting

Top Ten Benefits of Becoming a Master Coach

Posted by Julia Stewart

Master Coach

As our name suggests, at School of Coaching Mastery, we specialize in Master Coach Training. So we've developed quite a bit of expertise around master coaching. It's a whole different approach. One that's recognized and valued by both the ICF and the IAC.

Here are the Top Ten Benefits of Becoming a Master Coach:

  1. Coaching is simplified. Coaching can be dizzyingly complex and every client session is different. Templates and formulas don't work. The elegance of a simple, but accurate, model does work. As Oliver Wendell Holmes said, "I would not give a fig for the simplicity this side of complexity, but I would give my whole life for the simplicity on the other side of complexity."
  2. Coaching is hyper-personalized. Your clients pay for a highly personal and customized experience, created just for them, because that's what fosters extraordinary results. Master coaching provides the tools to do exactly that.
  3. Coaching is inter-developmental. At the Master Certified Coach level, the ICF expects the coach to learn from the client. Brilliant clients are attracted to brilliant master coaches. Imagine what we learn from our clients.
  4. Coaching is uncanny. Master coaches unearth truths, within moments, that can elude other coaches for years - and could elude your clients for eternity.
  5. Coaching is thrilling. Clients are thrilled when someone gets them completely and is still fascinated by them. Coaches are thrilled by their clients' journeys to magnificent success.
  6. Coaching is catalytic. Brilliant people are usually surrounded by people who don't get them. That's awfully lonely and it undermines confidence. Just having us believe in them is a catalyst that launches coaching clients into greatness. And by the way, virtually everyone is brilliant under the right circumstances.
  7. Coaching is fun. When the coach knows what to focus on, pressure evaporates and fun ensues. To the uninitiated, it might sound like the coach and client are just laughing together. But within that fun energy, is the energy of greatness. Incredible work gets completed and projects get launched and out the door, quickly.
  8. Coaching is humbling. When your mind-state is in "master coaching mode", you can't help but notice how amazing your clients are and what an honor it is for them to share their brilliance with you.
  9. Coaching is fulfilling. Master coaches know they are answering their calling when they coach. They are changing lives and changing the world for the better. Talk about an honor! As George Bernard Shaw said, "This is the true joy in life, the being used for a purpose recognized by yourself as a mighty one."
  10. Coaching is highly paid. You've heard how much coaches charge. Have you wondered why? Part of the answer is because master coaching is worth it. The bigger reason is because great clients need to make big investments in order to show up fully. Mediocre coaching may not be worth $200-300 per hour, but great coaching is worth far more.

I've dedicated my life to master coaching, yours and mine. Are you up for it? Because if you are, the next Master Coach Training, 32-hour program, including 20 hours of advanced practice, starts soon and special pricing is available for a limited time.

This is what I live for. Hope to see you there! 

Become a Master Coach Here

Topics: coaching clients, Become a Master Coach, ICF, Become a Masterful Coach, master coach, Master Certified Coach, Masterful Coaching, masterful coaches, mastery, Master Coach Training, IAC, Masteries

Coaching Questions Don't Always End With Question Marks

Posted by Julia Stewart

Business Coach, Mattison Grey, MCCToday, in the International Association of Coaching's (IAC) Voice newletter/blog, an article by Business Coach, Mattison Grey, MCC, appeared with the title, When the Best Coaching Tool Isn't a Question.

In her article, Mattison makes a powerful case for acknowledgment as a masterful coaching tool. She should know. Mattison wrote the book on acknowledgment called, The Motivation Myth. And she points out that most coaches don't know what it is or confuse it with something else.

Mattison has studied the art of acknowledgment more than anyone I know, probably more than any coach alive, so I always defer to her on this subject. She started educating me on acknowledgment six or seven years ago and I've watched her use it in action many times. It truly is amazing.

Unfortunately, if you haven't watched a master acknowledger practice her art, or if you didn't know what you were witnessing, you probably missed the implications. So let me point out a few.

Here's Mattison's definition of acknowledgment:

Acknowledgment is saying what a person did, or results they achieved, delivered with a tone of appreciation, curiosity or surprise, and without judgment.

Easy, right? Try it. For most coaches, it's anything but easy. That's because we're still getting in the client's way (In other words, we're NOT making it all about them, so we're failing the first step in master coaching).

If you acknowledge well, here are some of the things that may happen:

  • Your client lights up
  • They feel seen/heard
  • They don't feel suspicious (as in, 'What's she buttering me up for?')
  • They acknowledge themselves ('I did!')
  • They open up to us
  • They see themselves in a new light
  • They tell us things we didn't even know to ask about
  • They think more resourcefully
  • They step into their Personal Greatness
  • They are willing to do far more
  • They love themselves (and us)

When I teach acknowledgment to Master Coach Training students, I offer a few pointers, such as, use second-person pronouns (you, your, yours) instead of first-person pronouns (I, me, mine); acknowledge what the client did, the results they got and who they are becoming.

When used well, acknowledgment can express or enhance virtually any other coaching skill, including all of the IAC Coaching Masteries(tm). The right acknowledgment, well-placed and followed by a bit of silence, can even be a powerful clarifier.

Which is one reason why master coaches don't always ask questions.

Motivation Myth

 

Get your copy of Mattison's book, The Motivation Myth (at left) and become a master of acknowledgment.*

 

*I'm an affiliate of Mattison's and I would recommend this book, anyway.

Topics: business coach, Coaching, blog, Become a Master Coach, coaching questions, IAC Coaching Masteries, Mattison Grey, Masterful Coaching, IAC Voice, acknowledgment, MCC, Master Coach Training, IAC, coaching tool

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