--- title: Coaching Blog | Barbra Sundquist description: Barbra Sundquist | Discover positive psychology and neuroscience coaching! Learn about certification and how to get started in business and life coaching. --- [![School of Coaching Mastery](https://www.schoolofcoachingmastery.com/hs-fs/hub/41761/file-1592744230.png "School of Coaching Mastery")](https://www.schoolofcoachingmastery.com/) [![School of Coaching Mastery](https://www.schoolofcoachingmastery.com/hs-fs/file-1591759451-png/images/headerimg.pngt.png "School of Coaching Mastery")](https://www.schoolofcoachingmastery.com/) - [Blog](https://www.schoolofcoachingmastery.com/coaching-blog) - [Training](https://www.schoolofcoachingmastery.com/coach-training-programs) - [Positive Psychology Coach Training](https://www.schoolofcoachingmastery.com/positive-psychology-coach-training-online) - [Certified Positive Psychology and Neuroscience Coach Program](https://www.schoolofcoachingmastery.com/certified-positive-psychology-and-neuroscience-coach-program) - [Free Certified Positive Psychology Coach Fact Shee](https://www.schoolofcoachingmastery.com/free-certified-positive-psychology-coach-fact-sheet) - [Become a Certified Group Coach](https://www.schoolofcoachingmastery.com/become-a-certified-group-coach) - [Emotional Intelligence Coaching](https://www.schoolofcoachingmastery.com/emotional-intelligence-and-leadership-coaching) - [Certified Positive Psychology Coach Program](https://www.schoolofcoachingmastery.com/certified-positive-psychology-coach-program) - [Coach 100](https://www.schoolofcoachingmastery.com/coach-100-business) - [Coach 100 Testimonials](https://www.schoolofcoachingmastery.com/coach-100-testimonials) - [Coach 100 Resources](https://www.schoolofcoachingmastery.com/coach-100-resources) - [Thomas Leonard](https://www.schoolofcoachingmastery.com/thomas-leonard) - [About Us](https://www.schoolofcoachingmastery.com/about-us) - [Testimonials](https://www.schoolofcoachingmastery.com/testimonials) - [Contact Us](https://www.schoolofcoachingmastery.com/contact-us) - [Best Practices for Professional Coaches](https://www.schoolofcoachingmastery.com/best-practices-for-professional-coaches) - [Become a Coach](https://www.schoolofcoachingmastery.com/become-a-coach) - [Positive Psychology](https://www.schoolofcoachingmastery.com/positive-psychology) - [Certified Positive Psychology Coach](https://www.schoolofcoachingmastery.com/certified-positive-psychology-coach-program) - [Find a Positive Psychology Coach](http://findacoachhere.schoolofcoachingmastery.com/listing/guide/positive-psychology-coach) - [Free Become a Coach eBook](https://www.schoolofcoachingmastery.com/free-become-a-coach-ebook) - [Certification](https://www.schoolofcoachingmastery.com/seven-secrets) - [Do You Need Coach Certification?](https://www.schoolofcoachingmastery.com/do-you-need-coach-certification) - [Certified Group Coaches](https://www.schoolofcoachingmastery.com/certified-group-coaches) - [Find a Coach](https://www.schoolofcoachingmastery.com/find-a-coach) - [Coach Directory](http://findacoachhere.schoolofcoachingmastery.com/) - [Resources](https://www.schoolofcoachingmastery.com/coach-training-resources) # Coaching Blog ## [Life Coach Salary Rate: the Free Guide to How Much Coaches Make](https://www.schoolofcoachingmastery.com/coaching-blog/bid/97209/life-coach-salary-rate-the-free-guide-to-how-much-coaches-make) [Posted by Julia Stewart](https://www.schoolofcoachingmastery.com/coaching-blog/author/julia-stewart) - [Tweet](https://twitter.com/share) **[![Life Coach Salary Free eBook](https://www.schoolofcoachingmastery.com/hs-fs/file-40947085-jpg/images/life_coach_salary_finished.jpg)](https://www.schoolofcoachingmastery.com/life-coach-salary-free-ebook/)Have you ever wondered about life coach salary rates or how much money executive or business coaches make?** Or are you [setting up a coaching business](https://www.schoolofcoachingmastery.com/coaching-blog/bid/84112/How-Business-and-Life-Coaches-Really-Make-Money) and wonder how to set your own coaching fees? Or are you wondering if you should become a coach? If you said YES to any of these then you need to [read the new information-packed FREE eBook: Life Coach Salary](https://www.schoolofcoachingmastery.com/life-coach-salary-free-ebook/). We took several of our most popular coaching blog posts and added the '***How to Set Your Coaching Fees***' worksheet, previously only available to SCM students. Then we combined them into [an information-rich free ebook](https://www.schoolofcoachingmastery.com/life-coach-salary-free-ebook/). It's a quick read that will help you understand how much professional coaches make, how coaches set up their businesses for profitability and how to set your coaching fees with confidence. **Let's face it, confusion is the enemy of success.** This free eBook can wipe out your confusion about coaching costs and help you take the next step toward becoming a successful life, business or executive coach. **You'll learn:** - Worldwide trends in executive, business and life coaching - How much do executive, business and life coaches make? - How many clients does the average business, executive or life coach have? - Why every coach needs a steady paycheck - Why coaching costs so much - Why setting your fees too low can backfire for you and your clients - How to set your coaching fees so your clients get what they want and your coaching business is successful I reference large-scale coaching surveys from the ICF and Sherpa Coaching, plus information on setting fees from three top mentor coaches, [Donna Steinhorn](https://www.schoolofcoachingmastery.com/coaching-blog/bid/80342/The-Truth-About-Coach-Training), [Barbra Sundquist](https://www.schoolofcoachingmastery.com/coaching-blog/bid/36471/How-to-Write-a-Coaching-Bio-In-20-Minutes) and [Mattison Grey](https://www.schoolofcoachingmastery.com/coaching-blog/bid/40671/The-8-Secrets-Emerging-Coaches-Need-to-Know). **If you want a full coaching practice, you can't afford not to read the FREE Life Coach Salary eBook:** [![Get the FREE Life Coach Salary eBook](https://no-cache.hubspot.com/cta/default/41761/95702185-010f-487a-9c58-1f5fb574594e.png)](https://cta-redirect.hubspot.com/cta/redirect/41761/95702185-010f-487a-9c58-1f5fb574594e)   [Tweet](https://twitter.com/share) 3 Comments [Click here to read/write comments](https://www.schoolofcoachingmastery.com/coaching-blog/bid/97209/life-coach-salary-rate-the-free-guide-to-how-much-coaches-make#comments-listing) Topics: [business coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/business-coach), [coaching business](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-business), [executive coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/executive-coach), [coaching blog](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-blog), [mentor coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/mentor-coach), [become a coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/become-a-coach), [Free](https://www.schoolofcoachingmastery.com/coaching-blog/topic/free), [Life Coaches](https://www.schoolofcoachingmastery.com/coaching-blog/topic/life-coaches), [life coach salary](https://www.schoolofcoachingmastery.com/coaching-blog/topic/life-coach-salary), [Mattison Grey](https://www.schoolofcoachingmastery.com/coaching-blog/topic/mattison-grey), [How to](https://www.schoolofcoachingmastery.com/coaching-blog/topic/how-to), [Donna Steinhorn](https://www.schoolofcoachingmastery.com/coaching-blog/topic/donna-steinhorn), [Barbra Sundquist](https://www.schoolofcoachingmastery.com/coaching-blog/topic/barbra-sundquist) ## [How to Write a Coaching Bio In 20 Minutes](https://www.schoolofcoachingmastery.com/coaching-blog/bid/36471/how-to-write-a-coaching-bio-in-20-minutes) [Posted by Barbra Sundquist](https://www.schoolofcoachingmastery.com/coaching-blog/author/barbra-sundquist) - [Tweet](https://twitter.com/share) **![Barbra Sundquist](https://www.schoolofcoachingmastery.com/hs-fs/file-14047614-jpg/images/barbrasundquist.jpg)Guest Blogger, Barbra Sundquist is a business coach and entrepreneur. Her website [Howtowritebio.com](https://www.schoolofcoachingmastery.com/coaching-blog/topic/www.Howtowritebio.com) provides fill-in-the-blank bio templates for over 150 different types of jobs:** **The best advice I can give you for writing a great coaching bio is to put yourself in your reader’s shoes.** What do they want to know about you in order to decide to hire you? They want to know:    1) ***who*** you are 2) ***what*** your coaching expertise is 3) ***how*** your expertise addresses their problem or goal 4) ***where*** they can contact you **Sample coaching bio:** Jane Smith is a small business coach who helps women make the transition from full-time mom to successful entrepreneur. A grandmother now, Jane started her coaching business in 2002 to help other women deal with the sometimes overwhelming prospect of starting a new business while still running a household. Prior to raising her family, Jane spent over ten years as a teacher, corporate trainer and workshop leader. Today Jane offers a wide range of coaching programs and services - from individual coaching, to seminars and keynote speeches. To contact Jane, please visit her coaching website at http://www.janesmart.com **Were you able to identify who-what-how-where?** Here is Jane's professional bio again, with the who-what-how-where identified: Jane Smith is a small business coach *(who Jane is)* who helps women make the transition from full-time mom to successful entrepreneur *(how her expertise addresses their problem or goal*). A grandmother now *(what expertise - shows she has been a mother and is now older and presumably wiser)*, Jane started her coaching business in 2002 to help other women deal with the sometimes overwhelming prospect of starting a new business while still running a household *(how Jane helps them overcome their problem or achieve their goal*). Prior to raising her family, Jane spent over ten years as a teacher, corporate trainer and workshop leader *(Jane's expertise*). Today Jane offers a wide range of programs and services - from individual coaching, to seminars and keynote speeches *(how Jane can help)*. To contact Jane, please visit her website http://www.janesmart.com *(where to contact Jane*). **Follow this format and you will certainly come up with an effective professional bio.** But if writing your bio seems like just one more onerous task on your long to-do list, visit my [writeabio.com](http://writeabio.com) website. There you can get a [fill-in-the-blanks bio template](http://writeabio.com) written specifically for coaches. It gives you the structure and wording to write a unique professional coaching bio, and you'll have it all done and complete within 20 minutes. ### [Go here to learn how to write a coaching bio that sells your coaching](https://www.schoolofcoachingmastery.com/coaching-blog/top-12-secrets-how-to-write-a-coaching-bio-that-sells-your-coaching).   [![Join the Find a Coach Here Directory Today](https://no-cache.hubspot.com/cta/default/41761/1313325f-18f9-403c-90b9-2c190f362271.png)](https://cta-redirect.hubspot.com/cta/redirect/41761/1313325f-18f9-403c-90b9-2c190f362271) 1 Comment [Click here to read/write comments](https://www.schoolofcoachingmastery.com/coaching-blog/bid/36471/how-to-write-a-coaching-bio-in-20-minutes#comments-listing) Topics: [business coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/business-coach), [coaching business](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-business), [Coaching](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching), [blogging](https://www.schoolofcoachingmastery.com/coaching-blog/topic/blogging), [webinar](https://www.schoolofcoachingmastery.com/coaching-blog/topic/webinar), [Business Coaches](https://www.schoolofcoachingmastery.com/coaching-blog/topic/business-coaches), [How to](https://www.schoolofcoachingmastery.com/coaching-blog/topic/how-to), [Barbra Sundquist](https://www.schoolofcoachingmastery.com/coaching-blog/topic/barbra-sundquist), [Coaching Bio](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-bio) ## [Can Coaching Be Wrecked By Cheap Coach Training Schools?](https://www.schoolofcoachingmastery.com/coaching-blog/bid/28912/Can-Coaching-Be-Wrecked-By-Cheap-Coach-Training-Schools) [Posted by Julia Stewart](https://www.schoolofcoachingmastery.com/coaching-blog/author/julia-stewart) - [Tweet](https://twitter.com/share) ![Coach Training](https://www.schoolofcoachingmastery.com/hs-fs/file-14054537-jpg/images/smailing_woman_at_computer.jpg) ####  If you're reading this article then, obviously, you spend time online reading about coaching. **And if that's the case, then you must have noticed all those ads  that promise that you'll be a master certified coach in two days or 16 hours, or whatever.** Sometimes, they also advertise their tuition, which is cheap, cheap, cheap. **You can imagine how those schools are regarded by real professional coaches.** Mark Joyella ([@CoachReporter](http://twitter.com/coachreporter)), who writes for the Coaching Commons, tweeted about them (I'm paraphrasing), 'Sure and next weekend you can become a brain surgeon!' **I'm thinking those ads mainly appeal three types of people. Those who:** 1. Think they already know how to coach (a.k.a. arrogant) 2. Are only interested in coaching for the money (a.k.a. greedy) 3. Are clueless (a.k.a. gullible) **Those who're attracted to us don't fit those descriptions, so I never considered weekend coach training schools our competition.**  **But I reconsidered that** **when I heard that one of my most respected competitors, Barbra Sundquist, is closing her 'Become a Certified Coach' school at the end of this year** \[12-11-09 Update: Barbra isn't going out of business, but simply closing the doors of this particular program. See Barbra's comments in the comments section, below.\]**.** Barbra cited a number of reasons, including rising competition from [cheap, highly advertised, schools](https://www.schoolofcoachingmastery.com/coaching-blog/bid/19722/6-Reasons-to-Run-Screaming-From-a-Coach-Training-School). That got me thinking... **What if the proliferation of bogus coach training schools drives out most or all of the legitimate schools?**  Where does that leave the profession of coaching? Will the majority of coaches then be unskilled or disreputable? Will the reputation of coaching drop to the point that real professional coaches quit? **I'm not trying to be an alarmist here.** You can't prevent a potential problem if you're not willing to look at it. Coaching has enjoyed incredible freedom in the past 20 years. But the success and freedom of coaching has sometimes attracted people with the wrong motivations. **I admit, 2009 has been a challenging year for School of Coaching Mastery, as well.** Several of our students didn't pay their bills. But that forced me to consider just how committed I am to coach training and I realized that if it came down to choosing between my home or my school, I'd give up the house! **So I'm in it for the long haul.** But what about you? If you're committed to coaching, then you're probably just as disturbed as I am about the proliferation of schools and coaches who don't cast a good light on this profession. **What do you think needs to be done about it?** Do coaching organizations like the [IAC](http://certifiedcoach.org) and [ICF](http://coachfederation.org) have a responsibility to do anything? Do they even have the authority to do anything? Or do coaches themselves need to take more responsibility for the image of the profession? **There's lots of hang-wringing going on in private forums, but coaching is about action.** Do you need to take action? Please post your views on this in the area below and if coaching is a really important issue for you, please also share this article with the social sharing tools, above.  33 Comments [Click here to read/write comments](https://www.schoolofcoachingmastery.com/coaching-blog/bid/28912/Can-Coaching-Be-Wrecked-By-Cheap-Coach-Training-Schools#comments-listing) Topics: [coach training](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coach-training), [School of Coaching Mastery](https://www.schoolofcoachingmastery.com/coaching-blog/topic/school-of-coaching-mastery), [become a coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/become-a-coach), [Coach Training Programs](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coach-training-programs), [coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coach), [Become a Certified Coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/become-a-certified-coach), [coach training schools](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coach-training-schools), [Barbra Sundquist](https://www.schoolofcoachingmastery.com/coaching-blog/topic/barbra-sundquist), [IAC](https://www.schoolofcoachingmastery.com/coaching-blog/topic/iac) ## [Coaching Tip: How to Be a Winner in Two Steps](https://www.schoolofcoachingmastery.com/coaching-blog/bid/22231/Coaching-Tip-How-to-Be-a-Winner-in-Two-Steps) [Posted by Julia Stewart](https://www.schoolofcoachingmastery.com/coaching-blog/author/julia-stewart) - [Tweet](https://twitter.com/share) #### ![I won!](https://www.schoolofcoachingmastery.com/hs-fs/file-14052242-jpg/images/jump_for_joy.jpg)**From a Law of Attraction perspective, I guess it's no surprise that I won 2 contests in the past week: I'm also running the [Best Coaching Blogs Contest](https://www.schoolofcoachingmastery.com/best-coaching-blogs-2009/) and giving tips to the contestants on how to win it! :)** **Still, I don't enter that many contests, so it feels really fresh to suddenly be a two-time winner.** The first contest was just a nice surprise. One week ago I found out on Twitter that I'd won a $100 Gift Certificate to Amazon from [Dimdim.com](http://dimdim.com), the webinar company whose platform I love. **Yippee!** All I did was retweet their announcement that *they* were a winner in the Webware 100 contest. So now I have a tough choice to make: spend $100 on some of those cool books that are on my Amazon Wishlist, or invest in a nifty Flip camcorder? #### **However winning ['The Peppered Customer of the Year'](http://peppervirtualassistant.com/blog/2009/06/and-the-winner-is-%e2%80%a6/comment-page-1/#comment-1369)contest just about launched me into outer space!** **What this means is that I get free virtual assistance for one whole year from [Pepper Virtual Assistant](http://peppervirtualassistant.com/), a great new company that 'gets it' and is doing really professional work.** If you know me and my business then you know we're at that awkward stage where we need a lot more assistance without breaking our budget, so this is a dream come true! **How did I hear about the contest?** My friend, [Barbra Sundquist](http://becomeacertifiedcoach.com) tweeted about it. Barbra found Pepper because she tweeted that she was looking for a virtual assistant that would work for free to help out a non-profit and Pepper volunteered. #### **Now I'm blogging about Barbra, Pepper and Dimdim.** **Are you seeing a pattern here?** **If you want to be a winner:** 1. Be ready to help other folks out. 2. Get on Twitter. **I invite you to follow me [@MasteryCoach](http://twitter.com/masterycoach) on Twitter.** I post great quotes, retweet other people's stuff and report on cool companies and resources. **I also tweet updates on Best Coaching Blogs 2009.** Help out some bloggers there by [voting and commenting on their blogs](https://www.schoolofcoachingmastery.com/best-coaching-blogs-2009/). Then maybe go tweet about it... 3 Comments [Click here to read/write comments](https://www.schoolofcoachingmastery.com/coaching-blog/bid/22231/Coaching-Tip-How-to-Be-a-Winner-in-Two-Steps#comments-listing) Topics: [Coaching](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching), [blogs](https://www.schoolofcoachingmastery.com/coaching-blog/topic/blogs), [coaching blog](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-blog), [coaching blogs](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-blogs), [Coaches](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaches), [How to](https://www.schoolofcoachingmastery.com/coaching-blog/topic/how-to), [twitter](https://www.schoolofcoachingmastery.com/coaching-blog/topic/twitter), [Coaching Tip](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-tip), [Barbra Sundquist](https://www.schoolofcoachingmastery.com/coaching-blog/topic/barbra-sundquist) [All posts](https://www.schoolofcoachingmastery.com/coaching-blog/all) ### Subscribe for FREE: Learn About Coaching ### Follow Us ### The Coaching Blog **If you're a professional Business or Life Coach or you're interested in becoming one, the SCM Coaching Blog covers topics you may want to know about:** How to Become a Business or Life Coach, Grow a Successful Coaching Business, Get Coach Training and/or Business and Life Coach Certification, Become a Coaching Master and Evolve Your Life and Business.  Subscribe above and/or explore by tag, month or article popularity, below. ### Latest Posts ### Most Popular Posts ### Browse by Tag - 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