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Do You Need Life Coach Certification? What 2572 Coaches Have to Say

Posted by Julia Stewart

life coach certification.jpg

If you're thinking about becoming a business, executive, or life coach, then you natually have some questions, such as:

Here are some useful statisitics gathered from 2,572 coaches who visited our coach training website and participated in an online survey.

  • 86.26% say coaching is their career.
  • 43.89% are life or business coaches. 56.11% are divided between other types of coaching.
  • 92.36% want to work for themselves.
  • 75.94% want to be the best they can be, 17.71% just want to be good enough, and 6.35% don't care.
  • 79.95% say becoming a certified coach would help them feel more confident.
  • 75.42% say that confidence would help them sign on more clients.
  • 72.49% say they want to be certified coaches.

If you're like most coaches, you want to make coaching your career; you want to work for yourself; you want to be the best you can be; you'll feel more confident when you are certified; that will help you attract more clients; and last, you want to be a certified coach.

The good news is yes, you can get coach certification online. The best coach certifications are approved by the ICF, and the best way to get certified is to get coach training.

Get life coach certification online in just 8 weeks. Join the ICF Approved Certified Competent Coach Course:

Become a Certified Competent Coach Quickly

 

Topics: life coach certification, Become a Certified Coach, become a coach, ICF, business coach, become a life coach

Do You Need to Be Certified to Become a Coach?

Posted by Julia Stewart

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If you're thinking about becoming a coach, then you may also be wondering if you need to become a certified coach and if so, what certifications do you need?

Some coaches will tell you, "No, you don't need to be certified to become a coach."

I'm going to tell you why that's terrible advice and why you do need to get certified, especially if you're a new coach who wants to succeed. My information comes from my own survey of 2,552 coaches, which is represented by the pie charts, below, plus several large surveys of the coaching industry by organizations, such as the ICF, and my experience working with thousands of coaches.

But don't take my word for it. Once you have the facts, make up your own mind and set yourself up for success.

#1 Reason you need to become a certified coach:

According to research by Coaching Sherpa and others, professional coaches with training & certification earn more, become successful more quickly, and are less likely to drop out of the profession.

According to School of Coaching Mastery's own research, 80.6% of all coaches wish they were more successful. Why lose even one good potential client because you don't have some letters after your name?

Do I need to be certified to become a coach

#2 Reason you need to become a certified coach:

Certification helps distinguish you from non-coaches who call themselves coaches, and who often mislead or even harm clients. As more scandals arise about so-called coaches, authentic professional coaches seek reputable certifications as a way to assure potential clients that they are genuine coaches. In fact, in large-scale surveys by the ICF, coaches consistently cite untrained individuals who call themselves coaches as the number-one problem facing the coaching profession.

#3 Reason you need to become a certified coach:

Rightly or wrongly, most people assume that certified professionals are better than those who are uncertified. Yes, there may be uncertified coaches who are good, but the public doesn't always know who they are. In the absence of a good referral from a trusted friend, many people look for certification, which essentially is a stamp or approval from a trusted source.

#4 Reason you need to become a certified coach:

Your clients probably want you to be certified. According to a survey by the ICF, 84% of actual coaching clients said coaching credentials were "important" or "very important" to them. This runs contrary to what some coaches say, which is that clients don't care about certification. Evidently most do, and the numbers go up according to region, with 91% of the general public (not just actual coaching clients) in Latin America stating that certification is important. Not only that, but according to SCM's own survey, 82.8% of professional coaches said they would feel more competitive if they were certified and 76% said they would sign on more paying clients. 

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#5 Reason you need to become a certified coach:


You probably want to be certified. According to the SCM survey, Do You Need Coach Certification?, which to date has been completed by 2,552 coaches worldwide, when asked if they intuitively want to get certified (in other words, is this what you really want, or is it just what you think you should do), 75.7% of professional coaches said they want to get certified.

Do you need coach certification

#6 Reason you need to become a certified coach:

Someday you may legally need to be. Most people who want to become business, executive, or life coaches wonder if they need credentials in order to legally practice coaching. In most places the answer currently is, "No", but that may change. No one knows for sure what will happen, but having a recognized certification, such as ICF or IAC, can help grandfather you in, if/when regulation comes.

#7 Reason you need to become a certified coach:

You'll become a better coach. No, letters after your name won't magically make you better. But preparing for an oral certification exam will. I've learned something new with every certification that I've qualified for and I've seen hundreds of other coaches improve, as well. Great coaches tend to be more successful.

#8 Best reason you need to become a certified coach:

Regardless of the laws where you live, if you think like a coach, then you've evolved away from thinking that just having enough to get by is okay, and you actively choose to set yourself up for success in every way possible, instead. You're interested in best practices, not just minimum standards. Coach certification helps set you up for success and it represents coaching best practices.

Given all the good reasons why coaches, especially new coaches, benefit from coach certification, I sometimes wonder why a few coaches persist in telling new coaches they don't need it. Do they secretly want new coaches to fail, so there will be less competition? Are they terrified that the march toward professionalism will leave them in the dust? I don't know. But whenever I write about certification, some disgruntled coach leaves an angry, jeering, or paranoid comment on this blog, or on Facebook, or LinkedIn. UPDATE: See examples of this type of response, below, in comments #5, 6, & 10.

Clearly this is a hot-button issue for some. But if you're a new coach, don't just take advice. Get the facts and decide for yourself.

Take the survey, "Do You Need Coach Certification?". It'll help you decide if certification is right for you, based on your own  answers.

Ready to become a certified coach? Join the Certified Positive Psychology Coach® Program. Or check out our entry-level training and certification:

Become a Certified Competent Coach

Topics: become a life coach, become a coach, become a business coach, ICF, becoming a certified coach, Coach Certification, Become a Certified Coach, certified coach, Certified Positive Psychology Coach, certified competent coach, IAC

How to Become a Life Coach

Posted by Julia Stewart

Life CoachesDo you want to know how to become a life coach? Here’s a quick story that illustrates the experiences of many of the thousands new coaches that I’ve taught, coached, or talked to over the past few years. It shows how to become a successful life coach. Maybe it will help you decide what path to take.

I call it: A Tale of Two Life Coaches.


Colleen* and Danita* are two new life coaches. Colleen is from a Midwestern town in the US, while Danita lives outside of Ottawa in Canada. Each has a college education and several years working at a career she’s good at, but not inspired by.


Colleen recently left her job as an elementary school reading specialist. She loves helping people, but longs for more professional freedom, so she began dabbling with coaching and enjoys it. Rather than join a coach training school she takes advantage of free teleclass series on topics related to coaching and online coaching summits in the hope of saving money, because her finances are tight.


Danita is a psychotherapist who’s feeling a bit burnt out. She feels emotionally drained by some of her clients and wants to work with high-functioning people who are ready to have successful lives and businesses. Danita has wanted to become a coach for years and is now ready to take the plunge. Although she already has excellent skills for helping her psychotherapy clients, she knows that coaching and coaching skills are significantly different from what she already knows.


Danita is committed to being the very best she can be. She decides to give herself all the advantages possible by joining a great coach training school. She loves the SCM approach and joins the Certified Positive Psychology Coach® program. She knows it’s an investment in her future.


Three months later: Colleen loves what she’s learning in free teleclasses, but she’s constantly overwhelmed. She wants to get her new coaching business off the ground, but isn’t making progress. She can’t decide what to name her business. She has heard she needs a niche, but has no idea how to find one. Finally, she invests in an expensive marketing program that promises to teach her everything she needs to know; plus she’ll get thousands of dollars worth of free information, if she signs up, right now.

 

Three months into her coach training, Danita loves everything she’s learning and already has some coaching clients. Unlike the free teleclasses that Colleen takes, which are designed to get her to buy more programs, the material Danita is learning at SCM is designed to give her what she needs when she needs it, while allowing her the flexibility to customize. Danita already feels confident about her coaching skills because of the feedback she gets from her instructors, as well as from her clients. She has her Coach 100 directory listing, which is included in her program, displayed at Find a Coach Here and got her first few paying clients through the program. Whenever Danita feels overwhelmed, she uses tools from her SCM Fully Alive with Positive Psychology Program (also included), talks to one of her instructors, or calls one of her buddy coaches from SCM. She’s seriously considering taking advantage of SCM’s low-cost ICF mentor coaching, only for Certified Positive Psychology Coach® members.


Six months later, Colleen is still struggling and is worried about money. Although she has attracted a few coaching clients, most of them are for free and they don’t stay with her long. Plus she’s spending almost all of her time marketing, instead of coaching. The marketing program she bought was too difficult to implement and she never had time to enjoy all the free goodies that it came with. So she joined an expensive "platinum coaching program" with a famous internet marketer, who she hopes will explain it all, and she’s desperate for the program to work, because otherwise, her finances will run out.


At the same time, Danita has raised her coaching fees and her business is now 50% coaching clients and 50% therapy clients. She’s even beginning to enjoy doing therapy again. Danita has had the opportunity to ask questions from master-coach instructors in her classes, which has helped her make smart choices about her new business. She also has coaching credentials and her first coach certification, which she knows will give her added credibility. Already, prospective clients are asking her about her coach training and certification and it’s a relief to know that she has all that covered. It’s also satisfying to know that her clients are more than paying her back for her SCM tuition and that most of her clients stay with her, because they’re enjoying great results.


One year after starting, Colleen regrets ever having gotten started as a coach. She spent thousands of dollars on marketing programs, but made very little of it back from coaching. She’s now focused on finding a job as quickly as she can and feels foolish to think she ever could have been a coach.


Meanwhile, Danita’s coaching business is thriving. She’s kept a few of her favorite therapy clients, but is only accepting new coaching clients, who pay her almost twice as much as her therapy clients. She’s put in hundreds of hours of hard work, but wouldn’t trade a minute of it, because she’s learned so much and so loves her new coaching business. Her mentor coach is helping her see possibilities for her business that she never could have dreamed of. She’s earned her first coach certification and is well on her way to being a successful master coach.


The sad thing about this tale of two life coaches is that they both had the same aptitude when they started. Colleen could have succeeded and she didn’t just lose the thousands of dollars that she spent on marketing programs. She lost tens of thousands of dollars that she could be earning as a coach. More over, the people she could have helped with coaching may never get the help they deserve and Colleen didn't get to enjoy her dream business.


The obvious difference is that Danita joined a coach training school that worked for her, while Colleen tried to do it ‘on the cheap’, which almost never works. But there are deeper reasons. Danita made a definite commitment to become a coach and be the best she could be. She also made a realistic assessment of what she needed to succeed. That commitment to what she wanted and to what she knew to be true launched her on a trajectory that led her toward success.


Colleen, on the other hand, started out just ‘dabbling’ and because she didn’t know for sure what she wanted, over time, she was influenced by marketers to buy expensive programs via the ‘free’ teleclasses she attended. As a result, she bought programs she didn’t really want and that didn’t meet her needs. Also, those programs gave conflicting advice which only added to her confusion and overwhelm.


Have you made a definite commitment to coaching? It’s the key to coaching success. It’s fine to dabble if all you want is a hobby, but if you know coaching is what you want to do professionally, you need to take the big leap!


*Colleen and Danita are composites of coaches that I’ve known. The names are fictional, but similar stories have been repeated again and again. Your results may be different, depending on the commitments you make.

Ready to commit to your success? Join the Certified Positive Psychology Coach® program now.

Need to learn more first? Get the free Fact Sheet:

Get Certified Positive Psychology Coach Fact Sheet

Topics: coach training, become a life coach, become a coach, free coach training, Coach 100, Free, Life Coaches, coach training program, coach training school, how to become a coach, Certified Positive Psychology Coach

Video: Top Ten Secrets to Making a Living as a Life Coach

Posted by Julia Stewart

Coaches are asking to see the video of Top Ten Secrets to Making a Living as a Life Coach. Okay, here it is. Click the image below, register with your name and email and download the video to your device. It's a safe download. Have fun!

Top Ten Secrets to Making a Living as a Life Coach

The last post on this blog was, What Does it Take to Become a Top (Business or Life) Coach?

It sparked quite a stir and a lot has happened since.

  • The post inspired a Q&A class titled, Top Ten Secrets to Making a Living as a Life Coach, which sold out in minutes, so we had to get a bigger webinar platform to accomodate all the coaches who wanted to attend.
  • The class inspired a new Coach 100 Full Practice GAME, with both a free version for everybody and an elite version for members of Coach 100 Premium. Tagline: "Everybody wins when you coach more clients, because coaching is changing the world!"
  • The GAME inspired a new blog aptly named the Coach 100 Full Practice GAME Blog, where game players can keep up-to-date, share their experiences, and support each other's success. Plus the game is also broadcast on our Facebook Page for coaches who prefer to play there. This is a social game. It's about winning by supporting others - the best way to succeed as a coach.
  • The class and game inspired a new series of 10 monthly Q&A webinars that go into deep detail on the Top Ten Secrets to help players succeed more easily/quickly. These live classes will be included for Coach 100 members, at no extra charge, and non-member will be able to join for $20 per class.
  • Players are already diving into the game. Are you one of them? If you'd like to join the elite version, go here to learn about Coach 100 Premium. If you'd prefer to play the free version, subscribe to the Coach 100 Full Practice GAME Blog here.
You gotta be in it to win it. Get in the GAME:

Subscribe to Coach 100 Full Practice Game Blog Now

Topics: business coach, life coach, become a life coach, Coach 100, become a business coach, coaching clients, make a living as a life coach, make a living as a coach

What Does It Take to Become a Top (Business or Life) Coach?

Posted by Julia Stewart

How to Become a Top Coach

A new coach told me recently that she thought coaching is probably like most professions:  20% of coaches get 80% of the clients. And yes, she may be correct. According to my research, only about 20% of coaches are really thrilled with their businesses. Obviously, if you're going to become a business or life coach, you want to be one of the top 20%.

So what does it take to get to the top 20% of business and life coaches?

Some marketing and sales gurus will offer you "shortcuts" to coaching glory via fancy business models, affiliate programs, slick sales techniques, or complex technological solutions.

But you're a person of integrity. Don't you first want to have something of value to sell?

Because the most successful coaches I know are also the most effective coaches. They didn't get that way by marketing. They took consistent targeted action over time to become masterful coaches and developed their sales and marketing acumen along the way. Sales and marketing are most effective when you have a fabulous service offering, such as master coaching.

So what is master coaching? The ICF and IAC have defined what it takes to get master-level certification, but their requirements are different. And arguably the world's first coach,Tony Robbins, probably can't pass either the IAC's or ICF's certification. But no one argues with his success - or his mastery.

And then there's Thomas Leonard, who founded both the ICF and IAC. His definition of mastery has nothing to do with certification. He said mastery is when you innovate your profession, grow the boundaries, so to speak. 

Malcolm Gladwell made famous the 10,000 hours rule that says to master anything, you need to put in about 10,000 hours of practice. For many experts, this translates into ten years or more. Hours and years alone, though, aren't enough. You need to be actively learning throughout. That's the key.

Pablo Casals was once asked why he still practiced the cello in his nineties. He said, "I'm making progress."

So do you want to know what it takes to become a master business or life coach?

  • Learn the most effective coaching skills. This may sound obvious, but a surprising number of people skip this step and just announce they are coaches. Few, if any, succeed.
  • Learn what is not coaching. Confusing your service offerings makes each offering less effective for your client.
  • Practice. Then practice some more. Then keep practicing.
  • Get expert feedback on your coaching. Otherwise, you likely are practicing - and hardwiring - your mistakes.
  • Develop your personal awareness. Discover your most important values, needs, and strengths. Use them to create an amazing life. Step into your Greatness. That's so attractive.
  • Let your free or low-fee clients train you. Their success or lack of it will help prepare you for high-fee clients.
  • Ask your happiest clients to refer more clients. They'll be glad to help.
  • Hang out with successful coaches. You become who you hang out with.
  • Get your own coach(es). It's enlightening to be on the receiving end of coaching.
  • Have a vision for your coaching that focuses you and pulls you forward. If you feel overwhelmed or crazy-excited, you're not there yet.
  • Become a leader in your profession. The leaders tend to become the most successful, even if they didn't start that way.
  • Keep up-to-date with new research. Intuition offers awareness; science offers precision. At the top, the differences that make all the difference are tiny.
  • Become marketing and sales savvy. They're important, but great coaching ability is your foundation. It takes time to get all three up to speed.
  • Have an alternate income source until you make it. A part-time job takes way less time and energy than worrying about money.
  • Love yourself, your life, and your clients. Wherever you are is perfect, right now. With a good plan and consistent effort, you can improve on perfection.

Of course, everything we offer at School of Coaching Mastery is designed to help you step into the Top 20% of all coaches. But because practice is so critically important to mastery, we're upgrading our signature Master Coach Training to allow for more live practice and expert feedback.

This September, we're introducing the 'flipped classroom' a la Khan Academy for our Master Coach Training Program. We offer a wealth of MCT recorded classes on a multitude of effective coaching skills that coaches can listen to/watch prior to live classes. The live classes are then reserved for Q&A and live coaching demos, practice, feedback, and 'coach the coach'. This allows everyone more flexibility in scheduling, attendance, learning and PRACTICE. And yes, you can become certified by joining this program (Which is included in many of our longer coach-training programs).

 

We want you to become a master coach faster and step into the Top 20%.

 

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Topics: business coach, coach training, become a life coach, become a coach, become a business coach, coaching clients, Become a Master Coach, ICF, Thomas Leonard, Become a Certified Coach, Tony Robbins, Become a Masterful Coach, how to become a coach, IAC

Can You Make a Living as a Life Coach?

Posted by Julia Stewart

Make a living as a life coach The other day, a friend of mine tagged me in her comments on Facebook about a blog post on how life coaches shouldn't quit their day jobs, because you just can't make a living as a life coach.

I half-read the blog post (I know, I "should" have read the whole thing, but I didn't) and commented on how interesting it was that coaches who have trouble making it as life coaches often conclude that nobody can make it as a coach (what I didn't say was that kind of negative generalization can stop anybody from succeeding at anything). Obviously, life coaches are making it or the profession wouldn't continue to grow like an out-of-control wild fire.

It turned out the blog post was really about a marketing program the writer was trying to sell to life coaches. That's an age-old approach to making money: convince someone they have a problem, then sell them the solution. Fortunately, there are ways to attract paying clients that don't involved cutting them off at the knees, like this. Along with everything else, marketing and sales have evolved.

The real question here is can YOU make a living as a life coach?

That of course, depends on you. Everybody dreams of being their own boss, but not everybody is comfortable with it. In fact, there's an age-old joke amongst entrepreneurs, that we're all working for lunatics (Oops! There's another generalization).

To get a customized answer to that question (because only a customized answer will do for that question), you may want to work with your own coach. Find out what it took for them. Then have them help you find out if you really want it and if you have what it takes.

Here's a secret: it's more about working at it and learning from your mistakes than it is about a magic set of talents.

If you'd like to learn more secrets on how to make a living as a life coach, join the one-time-only class below. Readers of this blog get in for free with this discount code: MakeIt714

Join Secrets to Making a Living as a Life Coach

Topics: life coach, become a life coach, coaching success, Facebook, what does it take to become a coach, getting clients, coaching career

Best Life Coach Certifications

Posted by Julia Stewart

Best Life Coach CertificationsWritten by Julia Stewart

If you want to become a life coach (or business coach, executive coach, career coach, etc.), then you need one of the following best life coach certifications (See table, below). They are all "general" coach certifications, meaning they measure the knowledge and skills required for professional coaching, regardless whether you are a life coach, business coach, executive coach, or some other type of coach. Because, as we say in coaching, "All coaching is really life coaching, because everyone has a life." If you have expertise in business, for instance, you can combine that with your coaching skills to become a business coach.

There are hundreds of life coach certifications to choose from. I created the following table to compare and contrast some of the leading coach certifications, and their requirements, to help you avoid getting caught up with the wrong organizations. Watch out for organizations with similar-sounding names that may be disreputable. Some of them are scams. 

You need at least an entry-level (competent) certification, because surveys show that prospective coaching clients prefer coaches with credentials, when given the choice, even if they don't ask about certification. On average, most certified coaches achieve proficient-level certifications. Certified master coaches are relatively few and are considered the "elite". Yes, you can often attract more clients (those who are looking for the best) and charge more for your coaching when you have master-level certifications.

What makes these the best life coach certifications? All the following organizations are highly respected. Some basic differences include:

Best Life Coach Certifications Table resized 600

 

If the above table is too small for you to see, or if you just want to have a copy of it for future reference (recommended), click the button below:

Get the Best Life Coach Certifications PDF

Topics: become a life coach, become a coach, become a business coach, Become a Master Coach, becoming a certified coach, Become a Certified Coach, life coach certification, Become a Masterful Coach, Certified Coach Training, certified life coach, certified business coach

Before You Become a Coach: Seven Serious Questions to Ask Yourself

Posted by Julia Stewart

Become a coachWritten by Julia Stewart

Are you wondering if you should become a coach? Or how to get started as a coach? Or whether you should get certified as a coach?

This time of year, I hear from folks all over the world who are thinking about becoming life, business, or executive coaches. Their questions inspired this post.

Although the questions vary, the subtext is always the same: Can I succeed, as a coach?

That one, I can't answer, but you can, after you've asked yourself the right questions.

Here are seven questions to help you determine if becoming a coach is right for you:

1. What's your reason for becoming a coach?

  • If you love to help people, or you got coached yourself and loved it, or personal and professional development are your passion (see #7); these are great reasons. If you're out of work and out of money, or you just got diagnosed with a serious illness; these are poor reasons. As with any business, you'll need time, energy, money, and passion to succeed as a coach.

2. Is now the right time for you to become a coach?

  • Speaking of time...timing is half the secret when it comes to succeeding at anything. Do you happen to have the time, energy and money to work on your new business, right now? Or did you just fall in love, are getting divorced, making a big move, or going back to grad school? Major life transitions take up huge amounts of energy, focus, and time (and usually money). Starting a new business is a major life transition. The more you pile on, the harder and slower it will be to succeed. I'm not saying it can't be done, but be prepared.

3. Do you have the skills you need to become a coach?

  • Virtually everyone underestimates the skill required to become an effective coach. Most think they learned what they needed in school or on the job. Probably you have some of the skills and that's good. But it's extremely rare to have all the skills needed, without substantial coach-specific training, or a decade of full-time professional coaching. Get training, rather than education. Education gives you context, history, theories, etc. What you need is skill. Get the skills you need to succeed more quickly.

4. Do you have the financial resources to become a coach?

  • Coaching is often cited as one of the easiest and cheapest businesses to set up. While that may be true, as with every business, "it takes money to make money". In the case of coaching, be sure you have an alternate income source until your coaching practice is full. You should have clients within your first three months, but a full practice can easily take a year, sometimes more.

5. Do you have the emotional resources you need to become a coach?

  • Great coaches believe in learning opportunities. There's no better learning opportunity than starting a new business, because it'll bring out all your insecurities. Capitalize on this opportunity by working with a mentor coach. S/he'll believe in you until you believe in yourself and will help you build a community of ardent supporters. 

6. Do you have the business know-how to become a coach?

  • People who already have experience running a small business, tend to hit the ground running, when they launch coaching businesses. If that's not you, work with a mentor coach who knows the business of coaching, inside out. Get advice also from a small-business attorney, accountant, financial adviser, and more.

7. Do you have the passion to become a coach?

  • This is the biggy. If your answers to the first six questions feel like too much work, maybe you just don't have the passion for coaching. On the other hand, if you feel curious, excited, but with a few butterflies (think: waiting inline for the ferris wheel), you've got that illusive IT, the passion needed to succeed. Passionate people dive in and do what others complain about, cut corners on, or procrastinate over. Passion will carry you forward. Add a great strategy to make it simple.
If you can say, YES, to #7 and can arrange for the other six, then coaching could be an awesome profession for you and, YES, you can succeed at it!

 

Ready to become a coach?

 

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Topics: executive coach, mentor coach, coach training, become a life coach, become a coach, Coach 100, become a business coach, becoming a certified coach

5 Life Coach Reasons to Love The Voice

Posted by Julia Stewart

Life CoachLike millions of others, I've grown to love NBC's The Voice. For me, it stands head and shoulders above other TV talent shows for a whole slew of reasons.

I even like it better than So You Think You Can Dance and I'm a former dancer! After laboring for years in dirty loft studios and off-off-off-Broadway theaters in Lower Manhattan, I can only imagine how incredibly cool it is for those young dancers to be featured on television. But it's equally cool for singers to get their chance on The Voice and the format of The Voice makes it really special.

What's so great about The Voice?

1. Like Ceelo Green says, The Voice is full of positive energy. Unlike some other shows that will remain nameless, all The Voice contestents are good performers. None of them are up there to be ridiculed and laughed at. It takes guts to go for your dream and the show respects that.

2. The Voice is a supportive environment. It's a cosmic kitchen serving up great singing chops. The first cool feature is that the judges are competing along with the singers, so they are on the line, too. That makes each of them, great singers in their own right, both judges and coaches. The Blind Auditions that made the show famous, mean the judges have to choose their team members on voice, alone. When more than one judege turns their chair around, the singer gets to choose their own coach, giving the power to the contestents. Those constant shifts in power make the show exciting. Plus, every coach has a vested interest in each of their singers. The better the singers do, the better chance the coach has to win. It's a win-win-win set up, much like a strategic habitat designed by a great life coach.

3. High-quality performances every week. With great coaching, huge talent, intense competition and tons of singing challenges and opportunities to perform, the singers grow before your eyes. Each week, at least one performance gives me chills. Last night, both Amanda Brown with 'Natural Woman' and Trevin Hunte with 'And I'm Telling You', gave me chills, tears in the eyes and a lump in my throat. As every coach will tell you, there's nothing better than witnessing someone who is stepping into their full potential. Very cool.

4. Acknowledgments from all the coaches. The show spends A LOT of time on this. It almost seems like too much, but it's a cornerstone of why the show works. Even though the coach/judges are competing, they are generous with both their praise and suggestions for improvement to all the singers. They don't just hand out pats on the head. And it's fun when they admit how jealous their are of the other judges' teams.

The possible exception is Christina Aguilara, who has doled out faint praise for several singers from competing teams. Positive psychology coaches will notice Christina's use of Passive Destructive Response (PDR) when critiquing Melanie Martinez on three separate occasions, by changing the subject and praising the stage set instead of the singing. It's a well-researched method for subtly stealing someone's thunder. As a result, I grew to dislike Christina and her team by extension and wonder if that's partly why the public voted them out early. I hear Christina won't be back next year.

5. The show is just plain fun. This year, during the knockout rounds, when singers had to win by singing a great duet with their opponent (another example of winning via cooperation instead of straight competition), competing coaches got to 'steal' the losers. Amanda Brown was snatched up by Team Adam Levine and Ceelo is still lamenting her loss.

Of course the banter between the judges is priceless, including Blake Shelton's dumb country jokes, like his comment last night that he thought that big violin-thing was called a Ceelo.

The Voice has everything that I love as a life coach: positive energy, supportive environments, great performances, acknowledgment and fun. As Oprah proved years ago, TV can reach for the highest common denominator and still succeed - hugely.

Curious about becoming a life coach?

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Topics: life coach, Coaching, become a life coach, free coach training, OPRAH, ENVIRONMENT, The Voice, become a coach

How to Become a Successful Life or Business Coach

Posted by Julia Stewart


How to Become a Life CoachWondering how you can become a successful life or business coach?

There are three main approaches to becoming a successful business or life coach. The first, I call the Entrepreneurial Coach. The second, is the Professional Coach. The last is the Sweet Spot. Let me explain:

1. The Entrepreneurial Coach* usually has a strong business, marketing and sales background and either a juicy niche or a smoking hot specialty. This coach knows how to attract the right clients and how to encourage them to buy. However, if s/he over relies on her business smarts, s/he can get caught on the hamster wheel of constantly having to market and sell, in order to keep his/her coaching roster full.

Why? Unless clients experience fantastic results quickly, or at least maintain their motivation long enough to experience extraordinary results, they tend to drop out of coaching within a few months. That means the entrepreneur coach has to constantly close new sales just to maintain a good income. For most coaches, this is exhausting and unsatisfying.

Worse yet, if clients quit before they're delighted, the entrepreneur won't maximize their number of all-important testimonials, case studies and viral buzz - the stuff that makes for a friction-free marketing and sales engine.

2. The Professional Coach*, on the other hand, has great coaching skills, either from decades of coaching or from a few years of coach-specific training. S/he knows how to elicit amazing results for his/her clients and as a result, clients stay month after month, or buy again and again. However, s/he may know little about effective marketing and sales strategies and as a result, too few clients ever sign up in the first place. That means too few potential clients ever find out about the professional coach, so s/he's constantly searching for that rare client who's willing to pay his/her fees.

Sadly, this coach may have spectacular results to point to, but often fails to share them with potential clients, who increasingly, are looking for 'proof' that their coach really knows what s/he's doing.

* In both cases above, the coach is forced into a situation where s/he needs his/her clients. The entrepreneur always needs new ones. The professional needs to hang onto the ones s/he has. Otherwise, both risk losing their incomes. When you need your clients, your focus is on yourself, instead of on helping them. To reach the coaching sweet spot, your needs must be met, so you can focus all your energy on helping your clients get those awesome results. Otherwise, something's got to give. It's way harder to maintain a sustainable coaching business when you have to focus on your own needs instead of clients' needs.

However, there are some entrepreneur coaches who really are good at coaching and most of their clients are quite happy and loyal. And there are professional coaches who get it when it comes to marketing and sales, so they're not desperate to get and keep clients. These exceptional coaches are moving into the Sweet Spot.

3. The Sweet Spot: This is the coach who has the skill to produce awesome results quickly and to keep producing results for months or even years. That keeps current clients wanting more and paying for it happily. At the same time, this coach has his/her marketing message down cold, has expertise that new people will buy and knows how to communicate and form client relationships (a.k.a. marketing and sales). Of course, those ever important testimonials, case studies and viral buzz come easily to this coach.

When you reach the sweet spot, you aren't desperate to make new sales and you don't cling to your old clients, trying to squeeze out a few more more dollars. You naturally meet your own needs and you can focus all your energy on meeting your clients' needs and helping them get what they want. Happy clients attract more happy clients.

I call this coach The Master. Everything we do at School of Coaching Mastery is designed to move our coaching students into the sweet spot by helping them become masters, faster.

Marketing programs help entrepreneurs communicate and sell to clients, but are useless when it comes to the critical skill of getting coaching results and keeping clients.

And most coaching schools will only get you started on becoming a professional coach - who may never get clients. At SCM, we give away that part of our program for free and focus our real attention on helping our paid members become masters and enjoy that sweet spot, sooner.

Turn your five-figure business into a six-figure coaching business and turn your six-figure business into a seven-figure coaching business: Become a Master Coach.

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Topics: professional coach, become a life coach, become a coach, become a business coach, coaching clients, Become a Master Coach, master coach, coaching skills, coaching niche

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