--- title: Coaching Blog | Coaching Commons description: Coaching Commons | Discover positive psychology and neuroscience coaching! Learn about certification and how to get started in business and life coaching. --- [![School of Coaching Mastery](https://www.schoolofcoachingmastery.com/hs-fs/hub/41761/file-1592744230.png "School of Coaching Mastery")](https://www.schoolofcoachingmastery.com/) [![School of Coaching Mastery](https://www.schoolofcoachingmastery.com/hs-fs/file-1591759451-png/images/headerimg.pngt.png "School of Coaching Mastery")](https://www.schoolofcoachingmastery.com/) - [Blog](https://www.schoolofcoachingmastery.com/coaching-blog) - [Training](https://www.schoolofcoachingmastery.com/coach-training-programs) - [Positive Psychology Coach Training](https://www.schoolofcoachingmastery.com/positive-psychology-coach-training-online) - [Certified Positive Psychology and Neuroscience Coach Program](https://www.schoolofcoachingmastery.com/certified-positive-psychology-and-neuroscience-coach-program) - [Free Certified Positive Psychology Coach Fact Shee](https://www.schoolofcoachingmastery.com/free-certified-positive-psychology-coach-fact-sheet) - [Become a Certified Group Coach](https://www.schoolofcoachingmastery.com/become-a-certified-group-coach) - [Emotional Intelligence Coaching](https://www.schoolofcoachingmastery.com/emotional-intelligence-and-leadership-coaching) - [Certified Positive Psychology Coach Program](https://www.schoolofcoachingmastery.com/certified-positive-psychology-coach-program) - [Coach 100](https://www.schoolofcoachingmastery.com/coach-100-business) - [Coach 100 Testimonials](https://www.schoolofcoachingmastery.com/coach-100-testimonials) - [Coach 100 Resources](https://www.schoolofcoachingmastery.com/coach-100-resources) - [Thomas Leonard](https://www.schoolofcoachingmastery.com/thomas-leonard) - [About Us](https://www.schoolofcoachingmastery.com/about-us) - [Testimonials](https://www.schoolofcoachingmastery.com/testimonials) - [Contact Us](https://www.schoolofcoachingmastery.com/contact-us) - [Best Practices for Professional Coaches](https://www.schoolofcoachingmastery.com/best-practices-for-professional-coaches) - [Become a Coach](https://www.schoolofcoachingmastery.com/become-a-coach) - [Positive Psychology](https://www.schoolofcoachingmastery.com/positive-psychology) - [Certified Positive Psychology Coach](https://www.schoolofcoachingmastery.com/certified-positive-psychology-coach-program) - [Find a Positive Psychology Coach](http://findacoachhere.schoolofcoachingmastery.com/listing/guide/positive-psychology-coach) - [Free Become a Coach eBook](https://www.schoolofcoachingmastery.com/free-become-a-coach-ebook) - [Certification](https://www.schoolofcoachingmastery.com/seven-secrets) - [Do You Need Coach Certification?](https://www.schoolofcoachingmastery.com/do-you-need-coach-certification) - [Certified Group Coaches](https://www.schoolofcoachingmastery.com/certified-group-coaches) - [Find a Coach](https://www.schoolofcoachingmastery.com/find-a-coach) - [Coach Directory](http://findacoachhere.schoolofcoachingmastery.com/) - [Resources](https://www.schoolofcoachingmastery.com/coach-training-resources) # Coaching Blog ## [The Market for Coaching is WIDE Open](https://www.schoolofcoachingmastery.com/coaching-blog/bid/30587/The-Market-for-Coaching-is-WIDE-Open) [Posted by Julia Stewart](https://www.schoolofcoachingmastery.com/coaching-blog/author/julia-stewart) - [Tweet](https://twitter.com/share) ![People need coaching](https://www.schoolofcoachingmastery.com/hs-fs/file-14054973-jpg/images/tokyo_crowd_cropped.jpg)**I've asked a lot of coaches why they came into this profession and almost all of them say the same thing: I love helping people.** **And that's a great thing, because last I checked, there are 6.7 billion people who all need some help. ** Less than 1% of those people have their own coaches. (WAY less.) More arriving daily. **So it would be silly for all of us to focus on coaching celebrities and Fortune 500 execs.** That market is fairly saturated. And yet, many a new (and veteran) coach targets 'high-end' clients exclusively. Many others try to target the low end, but don't get paid enough. #### **Sometimes I think coaches make the business of coaching harder for themselves by not using their creativity to design their coaching businesses.** **Maybe this is an ego issue?** At the zenith of one's career, when one retires from the corporate grind to share one's wisdom with up 'n' comers, it sounds cooler to be coaching sports celebs, politicians and TV stars, than it does say, entry-level employees for  Goodwill Industries. But aren't there even more opportunities to help the less advantaged? #### **To start a remarkable coaching business, begin with the following question, 'Who needs help?' Then follow up with this question, 'Who will pay for it?'** **The following coach-preneur did just that.** Now, not only is he helping people, he's making such a difference that he's been honored by the White House. How's that for ego candy? By the way, recent estimates in the Wall Street Journal say 30-50% of low-income Americans are unemployed or underemployed. Sounds like a [blue ocean](http://en.wikipedia.org/wiki/Blue_Ocean_Strategy) opportunity to me.  Thanks to [Coaching Commons](http://coachingcommons.org/featured/springboard-forward-how-coaching-can-transform-lives-and-workplaces/) and the [Harnisch Foundation](http://thehf.org/) for the following 7+min video:     4 Comments [Click here to read/write comments](https://www.schoolofcoachingmastery.com/coaching-blog/bid/30587/The-Market-for-Coaching-is-WIDE-Open#comments-listing) Topics: [coaching business](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-business), [Coaching](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching), [coaching clients](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-clients), [coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coach), [ego](https://www.schoolofcoachingmastery.com/coaching-blog/topic/ego), [Coaching Commons](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-commons) ## [Life Coaching, Terrorism and Harvard. Wha??](https://www.schoolofcoachingmastery.com/coaching-blog/bid/29674/Life-Coaching-Terrorism-and-Harvard-Wha) [Posted by Julia Stewart](https://www.schoolofcoachingmastery.com/coaching-blog/author/julia-stewart) - [Tweet](https://twitter.com/share) ![Coach Reporter](https://www.schoolofcoachingmastery.com/hs-fs/file-14048706-jpg/images/clark-kent-150x150.jpg) #### While prepping for my interview tomorrow with Coach Reporter, MarkJoyella, I came across some fascinating tidbits on coaching in the posts filed by Mark at Coaching Commons. **As a former TV journalist (and Emmy Award winner), Mark keeps his finger on the coaching pulse like the pro that he is.** Who better to interview on current trends in coaching for the January teleconference meeting of the [IAC North American Virtual Chapter](https://www.schoolofcoachingmastery.com/international-association-of-coaching-north-american-virtual-chapter/)? **Some of these trends ultimately will impact how you practice the profession of coaching.** And if there is one trend in coaching that never seems to go away, it's that the coaches who succeed best are either the ones leading the way or those who keep up and adapt quickly to important trends.  #### You need to be at this interview.  **We'll be talking about the latest** research on coaching, business mergers, high tech developments and job opportunities and we'll even touch on the story that I think proves that coaching has already gone mainstream! #### There'll be a quick Q&A at the end of the interview, followed by 30 minutes on some Mastery 1 coaching skills that you probably already have, but may not be using, which can simplify your coaching and lead to happier more successful clients.  **We meet Thursday, January 14th, 2 - 3:30 PM Eastern/NY Time.** To join this call and receive notifications on upcoming calls, as well as a white paper on 'How to Become an IAC Certified Coach', a recorded interview with IAC Certifiers, Natalie Tucker Miller and Elizabeth Nofziger, plus the IAC Notes - all for free - ![IAC White Paper](https://www.schoolofcoachingmastery.com/hs-fs/file-14055337-jpg/images/white_paper_cropped_with_shadow.jpg)   #### [Join IAC NAC Here.](https://www.schoolofcoachingmastery.com/international-association-of-coaching-north-american-virtual-chapter/)  0 Comments [Click here to read/write comments](https://www.schoolofcoachingmastery.com/coaching-blog/bid/29674/Life-Coaching-Terrorism-and-Harvard-Wha#comments-listing) Topics: [Coaching](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching), [Free](https://www.schoolofcoachingmastery.com/coaching-blog/topic/free), [how to become a certified life coach](https://www.schoolofcoachingmastery.com/coaching-blog/topic/how-to-become-a-certified-life-coach), [Life Coaching](https://www.schoolofcoachingmastery.com/coaching-blog/topic/life-coaching), [IAC](https://www.schoolofcoachingmastery.com/coaching-blog/topic/iac), [Coaching Commons](https://www.schoolofcoachingmastery.com/coaching-blog/topic/coaching-commons) [All posts](https://www.schoolofcoachingmastery.com/coaching-blog/all) ### Subscribe for FREE: Learn About Coaching ### Follow Us ### The Coaching Blog **If you're a professional Business or Life Coach or you're interested in becoming one, the SCM Coaching Blog covers topics you may want to know about:** How to Become a Business or Life Coach, Grow a Successful Coaching Business, Get Coach Training and/or Business and Life Coach Certification, Become a Coaching Master and Evolve Your Life and Business.  Subscribe above and/or explore by tag, month or article popularity, below. ### Latest Posts ### Most Popular Posts ### Browse by Tag - 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