School of Coaching Mastery

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Coaching Tourists Don't Get Coaching Clients

Posted by Julia Stewart

Coaching Tourist - photo by Elan Sun Start

Fifteen years ago, I found myself in a hotel lounge chatting with a group of coach trainers about our coaching students. We were all there as certifiers for a live coach certification event for the largest coach training school in the world and someone brought up an odd coaching phenomenon that we had all noticed...

Thousands of people have fun dabbling with coaching, but never fully commit. That's fine, but most of them seem to think they are seriously building businesses, but they don't make much progress. It reminded me of a recent trip to Hawaii that I'd taken where I noticed how different a tourist's experience of the islands was from a Hawaiian resident's.

I said, "Yeah, it's like they're coaching tourists."

There is nothing wrong with being a tourist, but it gets expensive and it rarely builds a real business. If you want to get coaching clients, it's important that you know when it's okay to play (and for how long) and when it's time to get down to business.

So I designed an assessment that'll give you an idea whether you're just a tourist in the land of coaching or whether you really live here. I hope it helps!

The scoring key is below. The higher your score the more you're acting like a tourist rather than a coach who is building a successful business. Learn what to do about this and get on the path to success now.

0 is a perfect score. No problems here!
5-15% is very good. Why not upgrade to great by working with a coach?
20-45% is okay if you're just getting started with a good coach or training program. But don't delay.
50-100% You're definitely are a tourist. Unless you're independently wealthy, you probably should either do something else for a living or get more serious about building you coaching business.

Take this free life coach assessment:

Are You a Coaching Tourist?


Topics: coaching business, coaching clients, coach training school, coach training instructors, how to get coaching clients, coaching tourist

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