Coaching Blog

Professional Coaches: Stop Going Naked

Posted by Julia Stewart

Coach Certification Bootcamp

I've talked to hundreds of coaches and nearly all of them say the same thing:

They see themselves equally as entrepreneurs and professionals. I'm not surprised.

DEFINITION:

Entrepreneur: Someone who starts businesses for fun. May or may not be successful.

Professional: Someone with professional training & credentials who offers professional services for a fee. May or may not be successful.

Coaches don't just wear two hats. You could say we have two brains, when it comes to running our businesses. One for the entrepreneur (Fun & profit!) and one for the professional (I'll learn everything I can to give the best results and I have credentials that confirm that.)

I love being an entrepreneur. It's loads of fun. I bet you do too. And I bet your inner professional held you back until he/she was convinced you'd done what it takes to be the best you can be. Not always fun - but worth it, if you want to be a professional with integrity. And necessary, if you want to be a professional who succeeds.

You see, to your inner professional, practicing your profession without the appropriate credentials is as terrifying as walking down the red carpet stark naked!

  • Or performing brain surgery without being a doctor.
  • Or flying a plane without a pilot's license.

There's no getting around this, if you see yourself as a professional. So, if you're a coach who wants more clients and you're trying to do it without training and certification (the coaching profession's recognized credentials), then your inner professional is just trying to save you from disaster and humiliation.

You can thank it for that.

Your inner entrepreneur doesn't get this. It's busy running a cool business and it doesn't have time & money to spend on more training. And anyway, coaches don't really need certification, right?

Actually, according to a number of studies (See Coaching Sherpa), professional coaches without training & certification earn less, become successful more slowly, and/or drop out of the profession after a couple of years.

No surprise, eh?

You've got to get your inner professional and inner entrepreneur talking to each other. They need to work together so you can have the fun, ease and profits you planned on and the integrity you require.

Fortunately for you, there's something that will make both your inner professional and inner entrepreneur very, very happy.

It's called Certification Bootcamp. It's for practicing coaches, only, and it's short on both time and money, long on fun, and high on quality, value and results (Listen, I'm a professional, too).

The premiere edition of CERTIFICATION BOOTCAMP is coming up in a few weeks.

IT INCLUDES:

  • 10 TELE-WEBINAR CLASSES
  • 4 TELECONFERENCES
  • 1 LIVE EVENT

You can customize it and take only what you need.

It's fast and fun and priced so low, even your inner entrepreneur will love it. If you jump in quickly, you inner professional will breathe a sigh of relief and will finally, FINALLY, let you succeed like you know you are meant to.

NO MORE GOING NAKED.

This program is only open to a few good coaches and it's already filling, so if you're at all curious, check it out right now. Your inner professional will thank you.

If you have more questions, call us at +1-877-224-2780

Coach Certification Bootcamp


Check out Coach Certification Bootcamp here.

 

Topics: professional coach, Coach Certification, Become a Certified Coach, certified life coach, certified business coach, IAC, certified coach, advanced coach training

Master What Coach Certifiers Are Looking For

Posted by Julia Stewart

IAC Coaching Masteries

Harvard is studying us.
The CEO of Google is bragging about us.
Even the Wall Street Journal has great things to say about coaching.

Guess what? The ‘wild west' days of coaching are over.

Cliches about coaching that held true ten years ago, like that  coaches really don't need to be certified, aren't holding up like they used to.

Our surveys show that about 70% of coaches want coach certification, not because they're insecure, but just because it feels right to them. And since other surveys find that untrained, uncertified coaches are less likely to succeed, that intuition is well founded.

But coaches are busy with their businesses, so actually getting certified gets shoved to the back burner. It's a Catch 22. 

So we're giving you a one-time-only reason to pay close attention and get certified, right now: Starting November 16th, three certifiers (Natalie Tucker Miller, IAC-CC, Elizabeth Nofziger, IAC-CC, and Julia Stewart, IAC-CC)* are getting together for an eight hour course to teach you in detail what you need to pass certification. We've rolled it into three packages, so if you need a refresher course, first, you'll get that, and if you're ready to record your coaching sessions, you can get that too and save money.

2010 could be the year that you put those coveted letters after your name. 

Click below to find out more and choose the package that fits your needs best. Or call 877-224-2780 to ask about further customization to help you get certified. 

*We'll be working with the IAC Coaching MasteriesTM. We were the first coach training company in the world to be licensed to teach them and collectively, we've taught mentored or certified most of today's IAC Certified Coaches. In fact, Natalie and Elizabeth are current IAC Certifiers. But we are representing School of Coaching Mastery in this course, not the IAC, itself. 

If you'd like to hear a recording that will give you a taste of the learning you'll get from this value-packed course, the three of us  just did a call for the IAC North American Virtual Chapter and you'll immediately get a copy of that recording for joining, which is free.  

Certified Coach

Go here for more info about Certified Coach: Master What the Certifiers Are Looking For 

Topics: How to Become a Certified Coach, IAC, certified coach

New IAC Certified Coach Tells How She Did It

Posted by Julia Stewart

Jan O'Brien, IAC-CCJan O'Brien, IAC-CC, is the latest coach that we have helped get certified.

I talked to Jan by phone yesterday, because I knew our readers would be curious about how she did it and what it was like. Jan is one of the 25% of coaches whose applications are passed by the IAC Certifiers. She's also one of an even smaller number of coaches who pass on the first try. I wasn't surprised to hear that, because Jan is a wonderful coach. And as I said in our interview, it's a big accomplishment and now she's a member of 'the club'!

What follows are a few excerpts from our conversation and then the entire 23-minute recording, so you can listen in. There also is a link at the bottom to a new SCM program called, Certified Coach: Master What the Certifiers Are Looking For.

Disclaimer: Jan says some extremely nice things about School of Coaching Mastery  and of course, she was saying them to the owner of the school, so take it with a grain of salt if you like, but I believed her. ;-)

On what it means to her to be an IAC Certified Coach now: ‘Profound meaning to me. Professionally that makes a big difference in the coaching business. I'm an IAC-CC and it's wonderful to put that after my name. But knowing that I stayed with it that. I was committed and it was what I really wanted and I'm absolutely passionate about it!'

Her background and how she got into coaching: ‘I'm an intercultural trainer and consultant, cultural orientation training. Originally I'm from the UK and am now living in Houston, Texas. I came into coaching via my coach who is a totally astounding and wonderful coach, called Mattison Grey. I just was so impressed and so assisted by being coached. I thought, Wow this might be a really amazing job to do!'

On what she learned while preparing for certification: ‘I found that going through your certification course was, my experience of person development, was very profound, more than I could have imagined. It seemed to get deeper and deeper and deeper. And that's my own experience...I want to do that, anyway. It also put me on the fast track for that personal development. So that's a very significant piece for me.

I found the instruction to be absolutely excellent, classes with you and Natalie. They were very well facilitated and you both held us in the highest respect even when we were struggling. And it's not easy! There was so much more to this!

I had to hold onto the stair rails very tightly at times. And it was through those challenging times that I so appreciated everybody, the instructors as well as the other people in the class.'

On IAC grading: ‘Challenging. Very high standards. You don't get away with anything, and not that I was trying to get away with anything, but even the masteries I thought I had really gotten well in the recordings. Everything is thoroughly sliced and diced and of course also very honoring...That was little surprising only because I didn't know what to expect.'

Advice for coaches who want to get certified: ‘The practicums are extremely helpful in getting the feedback you need. In addition...I personally have been working with a group of wonderful coaches here in Houston in a study group. That's been absolutely wonderful.
I would also recommend that to get ones own coach whilst you're working on it. There might be things that come up...old deep-seated fears...working with a coach to remove some of the blocks that come up.'

It's an absolutely just glorious feeling!'

Listen to the entire recording here:

Topics: Coach Certification, How to Become a Certified Coach, Mattison Grey, Certification Practicum, Become a Masterful Coach, IAC, certified coach

Compass Coach, Kristi Arndt, IAC-CC, Shops For Her Free Mercedes

Posted by Julia Stewart

[UPDATE: In June 2012, MyLifeCompass.com announced that it would no longer be a multi-level marketing company for life coaching. It was unclear what the company's future plans would be.]

Compass Coach, Kristi Arndt, qualified for a free Mercedes from Compass at the end of last August. She just went shopping for it yesterday:

Coach Kristi Arndt free Mercedes

To get the free car, Kristi and several other Compass Representatives qualified to become Compass Presidential Ambassadors by a certain date.

Kristi will be my special guest today at the first ever Compass Mastery Team  call, which I'll be leading once per month to mentor the Compass Coaches and Representatives on my team, so they create their own brand of success on their own terms.

Kristi is the perfect example of building a successful coaching business on your own terms. She's not one of those high-powered types who charges around grabbing what she wants and leaving bodies littered in her path. In fact, her personal symbol is the turtle, because she uses her own inner wisdom and timing to create the coaching business of her dreams, even if it takes her a little longer.

And Kristi's personal story is gripping, as well. This past summer, while Kristi was working passionately toward becoming a Presidential Ambassador, she was diagnosed with breast cancer and because breast cancer runs in her family, she chose to treat it aggressively.

Listen to Kristi tell the story of how her challenge with cancer turned into a wonderful experience. And how it didn't stop her from reaching her goals this summer.

Kristi is an amazingly inspiring person in so many ways. She shares her passion and joy with everyone who's interested and has built her business organically by making deep connections with the people who are most attracted to her.

Of course, I'm a little biased since Kristi is a personal coaching client of mine (she gave me permission to share that). She's also the very first person to register for a course at the (then) brand-new School of Coaching Mastery and then she promptly went out and qualified for IAC Coach Certification!

[UPDATE: January 2013, MyLifeCompass.com announced to its stakeholders that it was filing for bankruptcy.]

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Click here if you want to learn more about Compass Coaching.

Topics: coaching business, Coaching Companies, School of Coaching Mastery, Compass Coaching, Kristi Arndt, IAC, certified coach

Career Coaching Spikes Says CNN Money

Posted by Julia Stewart

CNN Money LogoOn September 29th, CNNMoney wrote, "Should You Hire a Career Coach?"

In it, Christopher Metzler, associate dean for human resources studies at Georgetown University, says, "Any time there's an economic downturn, career coaching spikes,"

With job searches now averaging 25 weeks, it's no surprise that the out-of-work are looking for every competitive advantage they can find. And while career coaching is not cheap,  one session averages $161, it more than pays for itself, if you land a great job a few months earlier than you would have otherwise.

There are pitfalls, however. As the article points out, not everyone who calls him/herself a career coach is skilled or qualified to help you reach your goals. And the quality of coach certifications varies widely. Some coach certification training programs take only a weekend to complete, with every participant guaranteed a certificate just for showing up. (I recently spoke to a coach who completed one such program. She confirmed that it was "pretty much a joke.")

Two places you can find career coaches who have pledged their professionalism, are the coaching trade organizations, IAC and ICF. Each has a Find-a-Coach feature. You can also find career coaches at Mastery Coach Exchange, where you can easily connect with and find out about your coach, before trying them out.

Other coaching specialties that do especially well in economic downturns are business and corporate coaching, executive coaching, and money coaching, but even fields like life coaching do surprisingly well, especially now that there are lower-cost options.

Here's the full CNNMoney article on career coaching. Check out their sidebar for more interesting information about it.

Read the Coaching Commons article on the same subject here.

Topics: business coach, corporate coaching, executive coaching, Career, ICF, Coach Certification, Life Coaching, IAC, certified coach, economy, FIND A COACH

Coach Certification in a Weekend?

Posted by Julia Stewart

Certified CoachIf you're one of the many coaches who view coach certification as an critical goal in 2009, this will interest you.

We were planning one of our advanced coach certification weekends this October, but coaches told us they want something else. I invite you to tell us what you want, too, in the survey called, 'Certification in a Weekend?' The survey closes this Thursday. So far, over 50 coaches have told us what they want and how much they want to pay for it. We have every single bit of it, too!

We're offering a special preview recording of 'Master Coach Demos', a new product that we're producing, to everyone who participates in the survey. We'll also provide you with customized recommendations, so you get the certification support you need, not just a pre-packaged product that may not fit your unique requirements. 

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Take the quick 2-page Certification survey right now

Topics: becoming a certified coach, Coach Certification, Become a Certified Coach, Certified Coach Training, how to become a certified life coach, credentialed coaches, Master Coach Demos, IAC, certified coach

You're Coaching, But Are You Actually Open for Business?

Posted by Julia Stewart

Are you open for business?Most of the coaches I talk to fit the following description:

Coaching, But Not Actually Open for Business

They think they're in business, but they're not. Confusion is holding them back. Confusion turns away coaching clients, just like the business in this picture turns away customers. 

The reason I know this is that unlike most coaching schools, I (or someone else at SCM) actually talk to the coaches who visit our site. We listen to what they are up to and help them find the resources they need. It's a labor-intensive process that average coach training schools skip. But we're not average.

Our Enrollment Advisor, Donna Miller, commented on this to me the other day. Most coaches are either coaching, but have no business, or they've started a business, but they're not sure how to coach. Those are bad combinations. They send the same mixed message as the business pictured above. The open sign is on, but the security gate is closed.

If your coaching business is struggling, ask yourself if you're actually open for business.

Here's My Stand:

There is (or should be) an enormous difference between amateurs who coach and professional coaches. If you want a successful coaching business, you need to  be coaching a whole lot better than your client's best friend, next door neighbor and office mate, because those folks are all "coaching" too (and a most of them are coaching for free).

A good coaching school will give you clarity and clarity creates success. It's not magic, but it feels like magic. Mixed signals will keep you stuck. If you are stuck, get the clarity you need. 

One place you can get clarity is in our "How to Become..." free mini-course series. The next one is on How to Become a Certified Coach.

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Register for 'How to Become a Certified Coach' Here

Topics: coaching business, free coach training, becoming a certified coach, Coach Certification, Become a Certified Coach, How to Become a Certified Coach, Certified Coach Training, coach training schools, coaching career, IAC, certified coach

How to Become a Certified Coach Free Course

Posted by Julia Stewart

Certified CoachIf you're a professional business or life coach who is considering coach certification, you're not alone.

One of the biggest trends in coaching, in 2009, is that veteran coaches are finding for the first time that they need coach certification. For years, prospective clients and employers didn't even ask about it, but that has changed. However, if you've been coaching professionally for a while, you don't want to go back to the very beginning and start your coach training at an accredited coaching school.

And you really don't want one of those embarrassing fly-by-night certifications

So what are your options? That's what our free 4-hour mini-course on how to become a certified coach is all about. It's led by SCM President, Julia Stewart, IAC-CC. It'll cover some of the pros and cons of various certifications, plus it'll hook you up with some valuable resources that can help you get there faster. 

The 'How to Become a Certified Coach' course is taught live via webinar (or you can just access it by phone) on two separate days. Each class is a total of 2-hours long, broken down into 90 minutes of instruction, followed by 30 minutes of Q&A.

You'll come away with clarity, tools and a path to success. It may not take you as long as you might think to qualify for a respected coach certification.

 

The free course has been completed. Check our course catalog for upcoming courses, including some that are free.

 

Are you ready to get started and quickly become a certified coach?

 

Join the Certified Competent Coach Course Now

Topics: ICF, becoming a certified coach, Become a Certified Coach, How to Become a Certified Coach, Life coaching school accreditation, coaching schools, get certified, IAC, certified coach

Certified Coach: Why We Chose IAC Coach Certification

Posted by Julia Stewart

Certified CoachIf you’re curious why School of Coaching Mastery chose to prepare coaches for IAC Coach Certification, then you’ll want to read this.

Interestingly, both the IAC and the ICF were founded by the same man, Thomas J Leonard, who is often referred to as the Founder of the Coaching Profession. Thomas passed away suddenly in 2003, but in his lifetime, he did more to raise the standards of coaching than anyone before or since.

Thomas founded the ICF in 1995, when the coach profession was still quite young. At the time, professional coaching was just beginning to establish itself as a distinct profession, with different skills and deliverables from any other profession, such as consulting or psychotherapy, two professions that are often confused with coaching.

Because the profession of coaching was so new and evolving so fast, it was difficult to define standards for certified coaching, so instead, ICF certification was based on the amount of training a coach had and how many paid hours of coaching he/she had documented. It used a “competency” model and it usually took years for a coach to achieve ICF certification.

By 2001, Thomas had grown dissatisfied with the ICF approach to certification. He didn’t feel that the coaches who were being certified by the ICF were consistently excellent. It was possible to spend years getting coach training and rack up thousands of hours of coaching experience and still be an average coach. (Even though there are many excellent ICF credentialed coaches.)

Thomas decided that coach certification should be based solely on the coach’s ability to coach and on their pledge to uphold a high standard of ethics as professional coaches, because in the end, that’s all that really mattered. By that time, the ICF was completely independent of Thomas Leonard. The ICF had its own board of directors and administrators who told Thomas that they weren’t interested in changing their certification process.

Being the leader and maverick that he was, Thomas simply founded a new not-for-profit certifying organization in 2003 that bases its certification solely on a coach’s ability to demonstrate masterful coaching skills and a high level of ethics. That organization is the IAC and SCM instructors are proud to have assisted most IAC Certified Coaches to get certified. In fact, all of SCM's instructors, board of advisors and mentor coaches are IAC Certified Coaches.

Coach Certification, training, ethics and professionalism are becoming increasingly important to businesses and consumers, so although it's technically not necessary that a coach have certification, it's a very good idea. We believe IAC Coach Certification measures what's really important in coaching, which is mastery. That's why we chose it.

Become a Coach eBook Have More Questions About Becoming a Coach?

Download our free Become a Coach eBook. It contains a free 8-hour coach training program, too!

Copyright, Julia Stewart, 2009

Topics: ICF, Coach Certification, Thomas Leonard, Become a Certified Coach, credentialed coaches, IAC, certified coach

Get Coach Certification: New SCM Certified Mastery Coach Designation

Posted by Julia Stewart

Confident Certified Coach

I want to share with you some exciting news with you: School of Coaching Mastery is now offering the SCM Certified Mastery Coach Designation to masterful coaches.

We continue to successfully prepare coaches for IAC Certification, but in view of developments that we’re experiencing in our *laboratory* for coaching mastery, which is SCM itself, we feel a need to offer another path to coach certification.

Here’s one problem that we face: Once a certification standard has been defined and adopted, it already is becoming an artifact of the past. And since coaching is always evolving, we want to know we have a certification that recognizes truly great cutting-edge coaching, while allowing coaches to explore and develop new, unheard-of approaches to delivering transformative conversations.

This has been a difficult issue ever since coach certification was invented.

Given that the bar for great coaching is constantly being raised by the brilliant new coaches who join our ranks every year, it’s necessary that a certification that attempts to measure “mastery” be flexible.

So I am building into our new certification an “inter-developmental” component. In other words, the certifiers won’t just be looking for what we’ve already defined as great coaching; we will also be looking for how each coaching session expands our understanding of coaching mastery.

In other words we expect to learn from you.

This decision was based on numerous events, including listening to the preferences of our amazing students, who coach within their own unique styles and although they are committed to mastery and would love the stamp of approval that certification brings, they don’t want to be cookie-cutter coaches or get stuck in a quantified box called “Coach Certification.”

That wouldn’t serve them. Nor would it serve the coaching profession.

I applaud their courage, creativity and genius. The Certified Mastery Coach designation is for them and for YOU if you want it – and if you can teach us something!

Natalie Tucker Miller, IAC-CC (SCM Master Instructor, IAC Certifier and former President of the IAC) and I have had numerous conversations about this new certification and she will join me, along with Elizabeth Nofziger, IAC-CC (SCM Instructor and IAC Certifier) in preparing and grading coaches to be SCM Certified Mastery Coaches.

As you know, we’ve been successfully preparing coaches for IAC certification for several years. And I’m not suggesting that IAC Certification isn’t still the gold standard. What I’m saying is that even the IAC isn’t a perfect fit for everybody. Some of the greatest coaches I know have been talking to me about the need for a certification with extremely high standards, that has expansion and new possibilities built right into it.

The only way I can see for this to happen is for the certifiers (our certifiers) to relinquish our “expertise” and approach every coaching session with beginners’ minds.

Is this possible? I believe it is!

And I’m so excited, I got started right away with the February Certification Practicum. I'm already grading SCM students with our automatic system, which allows certifiers to score in real time, rather than spending hours listening to recorded sessions, taking notes, analyzing and discussing the details, before agreeing on a numeric score. This feels much more coach-like to me and it gives the certifiers the opportunity to override the grading system, if they feel the coach has demonstrated coaching mastery in a new way.

If you would like to be among the very first to set a whole new standard in coach certification…

Then join me on four Tuesdays, April 7 - 28, 8 -10 PM Eastern/NY Time

You’ll be one of 8 coaches who will coach, be recorded, get feedback and grading on your coaching. If your sessions are strong enough, you can get certified by us, and/or turn in your recorded sessions for IAC Certification.

We already have 4 coaches. We have room for 4 more.

This is the ideal way for advanced coaches to become even more masterful and if you are an outstanding coach then, even if you don’t conform to our pre-conceived notions, if you expand our understanding of coaching greatness, you will likely pass.

Even if you don’t, I promise what you learn will be priceless.

So what price would you pay for this? The 8-hour practicum which I just described is $325. Normally, the certification would separately be $400, but if you register to join this group of pioneer coaches by Friday, you can pay for the 8-hour practicum plus certification and get the certification for half price, if you use the following coupon code:

Use this Code: CERTIFIEDCOACH

Save $200. Get both for $525 by Friday, March 27th, if we still have room. Remember we only have 4 seats left.

I want to be clear:

  • What you learn in this practicum will be transformative
  • You will have a chance to record one coaching session in the practicum
  • You'll get verbal feedback, right away
  • I will grade your session for SCM Certification
  • You will get written feedback, using the IAC Learning Guides
  • Your recorded session can also be submitted to the IAC for certification
  • To get certified by either SCM or IAC, you will have to submit two coaching sessions
  • We can help you record your other session for no extra charge
  • To pass SCM certification, you will also need 5 letters of reference, either from 5 clients, or from 3 clients and 2 IAC Certified Coaches who have coached you for at least three months (In the future, we will also accept recommendations from SCM Certified Mastery Coaches)
  • Two passing sessions and 5 recommendations is all it takes to become an SCM CMC, but you must be a masterful coach

If this feels like something you want to do, I recommend that you register now. SCM students get all of this and much more for fre*e, but I’m opening it to the larger coaching community at a special price and I know it will fill up.

You may also just register for the practicum for $325, but if you decide later that you want SCM certification, you will need to pay the full $400 for SCM Certification.

As I mentioned, SCM Coach Training Program students get both SCM and IAC certifications at no extra charge. They also get up to three 8-hour practicums included in their tuition. We continue to offer the highest standards and value at the lowest tuition of any coach training school, but I can’t emphasize enough that our current fees will be going up.

Here is the link to register for BOTH the 8-hour practicum AND SCM Coach Certification: http://tinyurl.com/SCM-PRAX-CMC

To Save $200, use this code when you register: CERTIFIEDCOACH

To register for just the Certification Practicum for $325, go here and scroll to M12: Certification Practicum and register:  http://www.schoolofcoachingmastery.com/life_coaching_courses.html

For questions about the SCM practicum, certification and our training programs, call: 877-224-2780

Thanks for supporting us and for being committed to coaching greatness!

Topics: School of Coaching Mastery, Coach Certification, Become a Certified Coach, How to Become a Certified Coach, Mastery Coach, Julia Stewart, IAC, certified coach

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