---
title: "What Every Life Coach Should Know: Brene Brown at TED"
description: Watch TED Talks by Brene Brown to learn 2 business and life coach keys to success.
---

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# What Every Life Coach Should Know: Brene Brown at TED

[Julia Stewart](https://www.schoolofcoachingmastery.com/coaching-blog/author/julia-stewart)

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### What should every life coach (and business coach) know?

**Coaches are in the business of change and creativity.** Namely, our clients want to create change in their businesses and lives.

**So why should a business or life coach understand vulnerability and shame?** Because they have everything to do with creating change. In fact, if your clients didn't fear vulnerability and potential shame, they might not need a coach.

**Watch researcher Brene (rhymes with Renee) Brown's highly entertaining TED Talks on Vulnerability and Shame.** And learn why one of your most powerful coaching tools is your own vulnerability. Call it, The Me-Too Factor.

*Thanks to Life Coach, Traci McMinn, CCC, CGC; and Business Coach, Mattison Grey, MCC; for sharing these.*

### Leave a Comment

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