I think blogging was invented for coaches.
Or it may as well have been! Blogs are a natural fit for us partly because we are social creatures and partly because we have a lot to say.
We're naturals at forming meaningful relationships, because we're all about service and listening. That makes us social. And blogs are a highly interactive, highly social form of communication.
We've got a lot to say, perhaps because of all those hours we put in while coaching, asking questions and being silent. We learn quite a lot in the process and sometimes we're bursting to share it! No wonder then that coaches write so much and create thousands of hours of audio that they share freely.
And where better to post our philosophical musings, our solutions, and our favorite tools, than on a public blog?
Blog effectively and you will attract new clients and like-minded colleagues. A blog is a marvelous place for people to get to know you. But do learn the basics of blogging before you dive in. Otherwise, your blog could be hard labor, instead of a labor of love.
In honor of the Best Coaching Blogs 2010 contest that School of Coaching Mastery is hosting right now, we're releasing a brand-new free ebook on how to get started blogging effectively for your coaching business. Even if you've never blogged before, you could be ready to win in time for Best Coaching Blogs 2011!
Get the FREE eBook below and get started with your own blog right away!