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MCX Newsletter
November 2008
Vol.2 No.3
People Who Are Coaches Will Be The Norm
November 25th, 2008
Dear Mastery Coach,
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Donna Steinhorn, my friend and colleague, reminded me the other day that coaching is one of those professions that does well during recessions, because people turn to coaches even more during uncertain times. In fact, both of us have picked up a few new clients in the last several weeks and I hardly even noticed the last recession, when I was first building my coaching business. Coaching is still booming
and is predicted to be one of the hottest professional skill sets of this century. As Jack Welch, CEO of General Electric said, “"People who are coaches will be the norm. Other people won’t get promoted." Join the next live “Become a Masterful Coach” eClass here.
That said, business and marketing strategies that work in a recession are a little different from those that work in boom markets.
To that end, we have several classes listed in this issue that you may need to take to flourish in this current weird economy.
You might also be inspired by Servant Entrepreneur: The Horse Story on how a little creativity can go a long way toward building a successful business. And check the announcement at the end that tells you how you can save a lot of money for a short time. (Grandpa Watson is at it again!)
And if saving money sounds good to you right now, you’ll love our new Tw00t Alerts! Once or twice per month (whenever the mood
strikes us) you get to save serious dough on a coaching must-have for just 24 hours. Check out our first tw00t Alert here and sign up to get tw00t Alerts delivered to your inbox, or follow http://twitter.com/MasteryCoach.
Reality Selling: The reality of this market is that you need top-quality selling skills more than ever if you want your business to grow. The good news is that if you’re a great coach, you already have the skills and now you can learn how to use them to sign more clients from the master, Mattison Grey, IAC-CC, i>without flying to Houston! Learn more and save $30 by signing up now, here.
Compass coaching is a new way to develop a thriving coaching business, stock your sales funnel, upsell your coaching services and make
coaching available to literally everybody! Join a free teleconference call all about how Compass can help you thrive – and change the world with coaching. Join Kristi Arndt, IAC-CC, and me for the live class, Compass Coaching: A new way to prosper and make a bigger
difference. Register here.
Keep being great!
Julia Stewart, IAC-CC
President, School of Coaching Mastery
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Servant Entrepreneur: The Horse Story
 If
you missed last month’s parable about how my Grandpa Watson supported his family selling pianos in the Great Depression, click here. See if these stories give you any ideas about succeeding with your own business in this wild economy.
One day Grandpa came home with a horse tied to the back of his car.
Grandma (she was the practical one) hit the roof: What were they going to do with a horse pooping in their yard? Grandpa had found a family that really
wanted to buy a piano, but just couldn’t swing the payments. “Well, have you got anything to trade?” Grandpa asked them. All they could come up with was a young horse they didn’t need and didn’t want to feed. Grandpa accepted the horse and lowered their payments on the piano.
“Don’t worry, I’ve got a plan,” he told Grandma. Next day the trash collector came by on his route with his wagon pulled by an elderly horse that looked
so tired folks felt sorry for it. Grandpa knew the trash collector was worried the horse would die and put him out of business. “Look here, Grandpa said to the man, “You need a younger horse and I’ve got one I don’t need. How about swapping me for him, in exchange for free trash pickup for the next two years?”
The man liked the idea but his old horse was like a member of his family and the small field next to his house wouldn’t feed two horses. “I thought of that,” Grandpa said. “You’re going to need to buy some feed for your horses, especially this young one, because he’ll be doing a lot of work for you, but I know families down the road, outside city limits, that want trash pickup. With this young horse you could expand your route and
make a profit and your old horse would get a friend.” The man saw that Grandpa was right and gladly accepted the deal.
Grandpa made some money and saved some money with this deal. In time, it added up to the price of a piano. In exchange, several families and a couple
of horses got better lives, too. Grandpa was a Servant Entrepreneur before we invented the term. How could you use your imagination to make the world a better place while you prosper?
 Step away from the pecan pie, please, I need your attention…
This is your last chance to get Reality Selling in a virtual format…right in the middle of the holidays! But you’ll sing “Hallelujah!” in January,
when you sign on all those clients!
Who: Mattison Grey (assisted by Julia Stewart)
What:
Professional Sales Skills for people who hate selling
When: 4 Mondays, December 1st–22nd, 4:30–6:30 PM Eastern/NY Time
Where: Everywhere ~ It’s virtual!
How much: $325 until November 27th (Thanksgiving) $355 after (Less for SCM students)
Register here: http://tinyurl.com/SCM-RS
More info here:http://www.schoolofcoachingmastery.com/reality_selling.html
The money you make with these skills will pay you back many times over.
December Classes
Mastery 2 - Perceiving, Affirming And Expanding The Client's Potential
IAC Mastery #2:The coach recognizes and helps the
client to acknowledge and appreciate his or her strengths and potential.
Instructor: Julia Stewart, IAC-CC
M2 - Tuesdays, December 2nd-23rd 2008, 8-10 PM Eastern/NY Time.
More info and registration here.
(Registration closes Friday, November 28th)
PD6 - Fully Alive Personal Development™ Attraction
Our sixth module in our Fully Alive Personal Development Program™ explores Attraction - the final step to being fully alive: attraction from the inside out.
Instructor: Julia Stewart, IAC-CC
PD6 - Tuesdays, December 2nd-23rd 2008, 12-1 PM
Eastern/NY Time.
More info and registration here.
(Registration closes Friday, November 28th)
Become
a Masterful Coach: How to Prosper in a Recession
Everybody’s talking about the slow economy these days, but if you’re a coach, it doesn’t have to be your problem. Professional coaching does well in a recession. And as Jack Welch, CEO of General Electric said, “"People who are coaches will be the norm. Other people won’t get promoted." Discover how coaching skills can recession proof your career and help the people you coach have the lives they really want. There is no charge for this class and everyone who attends will get a free gift.
BMC - Wednesday, December 3rd 2008, 2-3 PM Eastern/NY
time.
Instructor: Julia Stewart, IAC-CC, President., School of Coaching Mastery
Foundation
4 - Do The Right Thing: Ethics For Coaches
This is a two-week, four-hour mini-module. Each two-hour class begins with discussion of coaching concepts, with some demonstration and practice.
Instructor: Julia Stewart, IAC-CC
F4 - Thursdays, December 4th & 11th 2008, 12-2 PM
Eastern/NY Time.
More info and registration here.
(Registration closes Tuesday December 2nd)
Compass
Coaching: A New Way to Prosper and Make a Bigger Difference
What’s all the fuss about Compass Coaching? Join me as I interview one of the original Compass Coaches, Kristi Arndt, IAC-CC, to get the low-down on
this rapidly expanding coaching phenomenon, that’s spreading the power of coaching to a wider audience and helping coaches expand their businesses. You’ll find out if you need to become a Compass Coach – or maybe a Compass client!. There is no charge for this class.
Compass - Thursday, December 11th, 3-4 PM Eastern/NY
time.
Instructors: Julia Stewart, IAC-CC, and Kristi Arndt, IAC-CC
Smile:
The mysterious Solution
Smiling is one of the simplest and most powerful things a human being can do.How can we use it to better our lives and even solve some of the world’s
most difficult problems? Join me as I interview world-famous photographer, author and smile expert, Elan Sunstar, on the value and importance of the smile. Astronauts, scientists, celebrities, world leaders and even the Dalai Lama have all endorsed Sun’s new book, Smile! There is no charge for this class and everyone who attends will a free Smile! Handout.
Smile - Wednesday, December 17th, 3-4 PM Eastern/NY time.
Instructors: Julia Stewart, IAC-CC,and Elan Sunstar
Register here
Become a Masterful Coach: Getting Started as a Coach
If you really want to be a professional coach, then now may be the perfect time to jump in, for a variety of reasons. Find out what it takes, so
you can make an informed decision that could give you more freedom, money and most of all, fulfillment, as you make a difference for people like you. There is no charge for this class and everyone who attends will get a free gift.
BMC - Thursday, December 18th, 11AM - 12PM Eastern/NY
time.
Instructor: Julia Stewart, IAC-CC, President., School of Coaching Mastery
Become a Masterful Coach: Be The Change and Prosper
The world is changing in wonderful and scary ways. At times like these, people need coaches more than ever. If you’d like to play a role in changing
the world for the better, while earning a living, there’s no better way then to become a professional coach. There is no charge for this class and everyone who attends will get a free gift.
BMC - Monday, January 5th 2009, 8-9 PM Eastern/NY time.
Instructor: Julia Stewart, IAC-CC, President., School of Coaching Mastery
Become
a Masterful Coach: Do You Have What it Takes to be a Great Coach?
What separates the legendary coaches from everyone else? What does it take to be one? How do you know if you're cut out for it and how do you begin?
Get the answers to these questions and more. There is no charge for this class and everyone who attends will get a free gift.
BMC - Thursday, January 22nd 2009, 5-6 PM Eastern/NY time.
Instructor: Julia Stewart, IAC-CC, President., School of Coaching Mastery
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