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8 Reasons Some Coaches Don't Have Enough Coaching Clients

Posted by Julia Stewart

Coach chasing client

Is It Really So Hard to Get Coaching Clients?

A few weeks ago, a colleague said something to me about 'coaches who can't get clients' and a nerve broke for me. I'm fed up with the image of the coach who's always chasing clients, but never catches them. Chasing doesn't work. But getting clients is simple.

I've heard this whine for years. And it usually comes from people who, themselves, are having a tough time of it. And often they are hanging out with people who are also struggling. Therefore, they reason, it must be hard for everyone.

 Well I'm here to debunk this myth: Coaches DO get clients. Plenty of them.

How do I know that coaches get plenty of clients? Because I mentor them and teach them. It's just as common to for me to hear from coaches who have too many clients and want to redesign their businesses as it is to hear from coaches who don't have enough clients.

Even in 2009, the worst year for the economy that most of us have ever seen, my students were building their businesses with new paying clients. Some of them were supporting their entire families with their new coaching businesses and commanding fees that impressed even me. And veteran coaches reported that they were doing fine. Some were doing better then ever.

Does that mean that coaches didn't notice the recession? Sure we did, but less than you'd think. I noticed a decline in the number of new coaching students, for instance, but the number of coaching clients that I have has stayed steady. 

In every business, some people don't succeed. But if it's a growing business like coaching, you can bet more people are succeeding than failing.

There are 8 reasons why some coaches don't have enough coaching clients:

  1. They're new and they haven't given it enough time, yet.
  2. They still need training.
  3. They haven't defined what 'enough' is.
  4. Their environment isn't supporting them.
  5. They aren't doing enough to succeed.
  6. They're doing the wrong stuff.
  7. They've got shadow issues holding them back.
  8. They're in the wrong business.
All of these eight 'problems' are simple to solve: Get more experience. Get the training you need. Set realistic goals on how many clients (and how much money) you want. Redesign your environment so it supports your business. Work harder and more consistently. Get a better strategy. Work with a coach to get over your garbage. Face the music, if necessary, and change careers.
 
Getting enough coaching clients is simple, but not always easy. But if you really love your work, you'll overcome every challenge, because it's so darn fun.
 
Several years ago, I hit a dry spell in my own coaching business. I had changed my business model and clients weren't coming to me as easily as they had previously. To make matters worse, I was shopping for a home, so it was no time for a reduction in income! Then I remembered my own business-building program, Coach 100, and I decided to take my own medicine.
 
Did I get plenty of clients? Yes. Was it a lot of work? Yes. Was it worth it? Well I love to coach, so yes absolutely! I bought that home, too. And this was before I started the school, so my only income was from my coaching clients.
 
This year, I've had it (Had it!!) with the old lament that coaches have trouble getting clients. That's garbage! So I've launched a new Coach 100 Mentor Program to prove it. It's for coaches who are ready (Really Ready) to get out of the garbage that's been holding them back and step into their true Greatness, thriving business and all.

Don't join us unless you're willing to abandon ALL your old excuses and are willing to do what works in your own unique way and fill your coaching practice once and for all.

There are some sweet deals for the coaches who join the Coach 100 Mentor Group early. If you're tired of making excuses, check it out.

Do you agree or disagree that getting coaching clients is simple? Please share your thoughts in the comments section, below.

Join here.

 

 Check out the Coach 100 Mentor Group here.

 

Topics: coaching business, Coaching, Career, group coaching, money, mentor coach, Coach 100, coaching clients, coach, economy

Coaches: Work for Us

Posted by Julia Stewart

Construction workerWe're looking forward into the next year or two and foresee a number of positions we'll need to fill. And where possible, we'd like to fill them with coaches.

 Possible openings run the gamut from Instructors and mentor coaches, to 'Online Social Butterflies'. They include both paid and volunteers positions. Not all positions are open, yet. We want to make sure we build a great pool of applicants, so we can move fast, as opportunities develop.

If you're interested or even just curious, visit our Business and Life Coaching Jobs page. The link to fill out our preliminary application is at the bottom of that page.

Let's do great work together!

Topics: business coach, mentor coach, Coaches, Life Coaching, coach training instructors

Don't Stop to Play Tiddlywinks 'Til You're Finished Up in the Birthing Room

Posted by Julia Stewart

Great conversation in our first Confab! It left me with lots to think about ever since. I'm honored at the amazing group of coaches who have subscribed, so far, and can't wait to get back together with you! I already feel like twice a month isn't often enough, so I decided to set up a blog, so I'd have somewhere to go when the mood strikes. Originally, I'd planned a newsletter for this group, but a blog fits the conversational style far better. With a group of coaches this experienced and talented, the posts are bound to be mind-bending!

So the Tourist idea really struck a chord with a lot of coaches. Here's the first thing that surprised me: I knew pretty much all coaches go through this stage, but even many of the experienced coaches on the line confessed that they'd answered "yes" to most of the questions in my little questionaire. You know what? I can answer "yes" to a lot of them, too! Hmmm....that's pretty telling, isn't it? 

The first question was a biggy: Is your primary criterion for making decisions about your coaching business always 'What's going to be most fun'? Great criterion for a tourist, maybe not so great for a business owner!

You know, I remember Thomas relishing the truth that building a new business can be hell, sometimes. And he did have the framework, Work is for joy. But notice the framework doesn't say, Work is for fun, or Play instead of work. It's Work is for joy. If the work you do is in service of your true calling, there will be great fulfillment and joy in store for you, but that doesn't mean you won't go through hell, sometimes. (This is a variation on the saying, If you're going through hell, keep going!) 

Here's the best analogy I can think of. I've given birth once and thankfully, I was in labor only 7 1/2 hours. Still, through most of that time, I was exhausted, nauseated and in a lot of pain. It was a bizarre experience, because I'm a bit of a commitment-phobe and that's one time in my life that I found myself in the middle of something I really didn't like, but there was no way I could back out! However, if someone had offered me an alternative like, "Do you want to go do somethng fun, right now, or would you rather stay in labor for several more hours?", I would have been out of there in a flash! I'm not kidding. But of course, I would have missed out on the joys of having a daughter, wouldn't I? 

Well, that's the problem with using fun for your criterion. Just when the going gets tough in your business, you can cop out and play Tiddlywinks! And again, that's why focus is so important. Your life purpose, your business plan, whatever you use to guide your days, will carry you through to your goals. Next time fun comes along to tempt you, ask yourself, "Joy and fulfillment or Tiddlywinks?" 

Want to know if you're just a Coaching Tourist?

Click me



Copyright, Julia Stewart, 2005 http://www.yourlifepart2.com

Topics: business coach, coaching business, life coach, mentor coach, Coaches, life purpose, goals, business plan, experienced coaches

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