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Google Business Blog Nightmare: Reality 2.0

Posted by Jeremy Tick

Google Business Blog

Guest post by Jeremy Tick.

 

Ten years ago I made a mistake.  I stopped doing business with my business partner.

My colleague had made a larger financial investment and felt he owned more of the firm. Because it was my sales and marketing that helped the business quickly grow I thought the partnership equal.  We could never agree on who owned what and tensions frequently arose. When this happened, he reminded me of my youth and less formal education.  The relationship became deleterious to both my confidence and my ability to produce and it hurt the business.  After learning that he withdrew a larger portion of our income for himself without my consent, I left.

As children we’re taught to ignore bullies.  As adults we’re taught that relationships are sometimes transactional and we need to move on.  I thought I understood both sentiments and responded accordingly.  But these are not the old days anymore – we live in “Reality 2.0.”

Unsuccessful in running the business without me, my partner closed it down.  Ten years later, however, he still maintains the company website with the caption on Google stating the business is out of business and “cannot be held accountable for any of Jeremy Tick’s actions.”  Embedded in it are links to my old resume, tax documents from 2004, and a slew of defaming blog posts, written by him, about me.   These posts attack my personal character, work ethic, educational and socio-economic background and psyche.  Despite my effort to end an unhealthy relationship the web won’t let me.   My former partner doesn’t have to do anything to maintain our connection: Google does it for him.  And I pay the price.

When I first learned of the blog’s existence I paid no attention.  It was 2004 and I had never heard of a blog.   But while earning my Master’s Degree these posts became of concern. Despite being in a top-notch school with significant real world experience, my resume didn’t get nearly as much attention as those of my peers.

I soon learned why.  It was now 2007 and ever more frequently people were being “Googled” by hiring parties.  Curious, I looked up my name and found the return search populated entirely by these slanderous posts.   Unbeknownst to me, the relationship was still alive in the eyes of the world – and that was the only thing that mattered.

Learning that most websites claim no responsibility for the content they house, I attempted to create alternative content to push the blog down in search results but it was so chock full of my full name that anything I created was secondary.  Some ‘THING,’ had more control over my own name than me.

But I’m not the only one.

Businesses suffer tremendously when unwarranted or exaggerated negative feedback is posted without recourse.  People are hurt when bullying occurs over social media.  These mediums, by their design, empower the abuse and further disempower the abused.  The repercussions of such acts are of far greater consequence than the costs: it’s easy to do, often anonymous and, as evidence has shown, it can hurt.

It’s sad that this vehicle with which we can do so much good can render us so imprisoned by our new ‘sensationalist’ behaviors.  ‘Business at the Speed of Thought,’ might not be so thoughtful.  But we can change that.  Through the speed with which we exchange information and the impact we quickly have on others, we can actively redefine what constitutes social norms, decorum, and common sense.  We must learn to exalt compassion, kindness and responsibility ‘online’ and not tolerate petty meanness and hate – just as we do not when ‘offline’.  We need to remember that some relationships live their course and come to an end, that just as in real life, some things are better left unsaid, even online.   Our impact on others, not because of a lack of proximity to them, but because of our new proximity to everyone, has become far more substantial.  With any new tool comes precaution for its potential harm.   We need to learn to use this one more responsibly.

So go ahead, Google me.  Besides learning what a crud I once may have been, you’ll learn just how accomplished and resilient I am - how despite the one negative check in my background, I’ve done some pretty cool things – probably because Google encouraged me to do so.  I dare you, Google me.  Just remember, don’t believe everything you read online.  

Coach for EntrepreneursGuest blog post by Jeremy Tick, Coach for Entrepreneurs. A business owner since the age of 24, Jeremy is uniquely familiar with the challenges faced by individuals at all stages of business development.  His work is dedicated to aid Creative Professionals in building meaningful brands and developing systems and structures for success with which to create sustainable profit. You can reach Jeremy at www.jeremytick.com and www.tickmanagement.com

 

 

Visit Jeremy Tick on School of Coaching Mastery

 

Topics: business coach, blog, blogs, blogging, blogosphere, coach, Google, business, Entrepreneur, black hat

Coach for Entrepreneurs: To Be American in Spirit

Posted by Jeremy Tick

Jeremy Tick, Coach for EntrepreneursThe following guest blog post by Jeremy Tick, Coach for Entrepreneurs, is an invitation to the entrepreneurial spirit that is often identified as the American Spirit, also known as the human spirit. A business owner since the age of 24, Jeremy is uniquely familiar with the challenges faced by individuals at all stages of business development.  His work is dedicated to aid Creative Professionals in building meaningful brands and developing systems and structures for success with which to create sustainable profit. You can reach Jeremy at www.jeremytick.com and www.tickmanagement.com

The unique attribute shared amongst all Americans, the quality that makes each of us the same, regardless of age, race, sex, religion, sexual orientation, politics or ethnic background is that we are all the offspring of immigrants. Each of our ancestors came from somewhere else. Some came to escape religious persecution, some were forced against their will, some came in pursuit of wealth, others came because they needed to find work to support families at home. The list of reasons is endless, yet one fact remains: our ancestors came to this country as immigrants and those who survived stayed. Consciously or not, these individuals became a part of the American Experiment – something bigger than they brought them here and something bigger than themselves kept them going. With the passing of generations, came the pursuit of self-actualization.

Regardless of their place of origin each of our ancestors share one sole quality: willpower. Not a single of them in generations past, save an extraordinary few, had anything handed, granted, given or guaranteed. Through diligence, hard work and sheer determination our ancestors carved out for themselves an identity, experience and resultant way of life.

The fruits of their labor speak volumes. We live in an extraordinary time where the opportunity for self-actualization has never been more present. We are educated and exposed, liberal in our social construct, accepting in our embrace of change, and live in a time and place where elitism by situation of birth has been replaced by an orientation toward meritocracy such as has never, in the history of the modern world, been seen. Economics, in its true iteration, where the market drives all, has taken hold. For those of us capable of its understanding its value, it is time to contemplate this new reality and consider its relevance to our way of being. To achieve this mindset we must consider the roots from whence we stem. To do so is to simplify the quest we embark on in our pursuit of the unreasonable and, in doing so, find a way of being more relevant to our individual talent and attributes and thus our own capabilities for self actualization.

In order for survival of the cultural and lifestyle shock thrust upon our ancestors when arriving in their new ‘home,’ some primal instinct for survival has to have kicked in. The motivators contained in each of our predecessors to understand and identify their place within the construct of this new society, nor what they experienced in doing so, cannot be fully explained save for our own existence. Yet via the opportunities to live in the free economy that now lay before us, that they created for us, we share one key attribute: this same orientation, willpower. There is hope. There is opportunity, there is a promise of freedom from the burdens of debt, for ownership of homes and businesses and education such that we can experience a life of fulfillment in ways that our predecessors identified and worked toward for us. To find these we must look inside of ourselves and create a new reality such that we can achieve these now fundamental luxuries and in doing so, fulfill our familial destiny.

It is safe to say that many of us, having spent our developmental years preparing to play a game no longer in existence are experiencing some of the same discontent/disenchantment/disorientation that our ancestors did. Those of us old enough to recall working in the pre-recession days likely miss certain perks, comforts and other accouterment of the corporate life. We miss the promise of stability and the structures promised and fulfilled. Those of us who spent years preparing to participate in the economy in the ways in which we most identified, socially and intellectually, likely find a certain disconnect in the way we think of ourselves and the opportunities presented as income generating situations. Indeed, many of us have had dreams modified, broken or disjointed as result of the externalities that surround us. But the truth is that this is the situation of life as it currently presents itself and it is time to stop whining about it. Social welfare is not going to change this, the creation of new work opportunity by some large governing body will not repair the displacement we feel as result of the economic correction. No new and great job creation on the part of the government or large entity is going to fix what has become antiquated and broken. Novelty and change will always prevail – this is a reality that has to be accepted – and embraced – for without change there would be none of the possibility and progress we now live. The only way to achieve and restore our faith and capabilities lies in a reorientation and perhaps even a constitutional recall into the stuff that we are truly made of. It will require a great deal of digging, but just as the titled nobility once rested on the laurels of its birth and the achievements of those before them, so too can we: inside of ourselves lives the capacity to forge the lives we are entitled to, just as our ancestors, wholly displaced and confused by the realities of their migratory situations did before us. It just takes work.

This personal work requires us to reassess not only our roots but also our visceral priorities. We often look to past generations and the relative ease they seem to have experienced in the attainment of life’s simpler pleasures: often the pictures portray a grandparent in front of a new home, during the purchase of a new car, or wearing a cap and gown. Note that many of these pictures are taken at an age older than sixteen or twenty-two or even at twenty-eight – it is no matter. Note too, that many of the achievements made by our predecessors were on a smaller scale than that which we aspire to. For those of us still ‘holding on’ to the notion of self entitlement by situation of birth, this opens the argument of possibility to suggest that the American Dream is dead, that the work of the generations before us and their sacrifices and investment for our wellbeing were for naught given the implosion of the market and its resultant fallout. But I will argue differently. This is our situation by birth. I do not believe that our for-bearers fought through their work in coalmines or on cotton plantations or in fields or in sweatshops or in water as journeymen or teamsters so that we could find cushy employment in cubicles. I believe they invested in this way of life because of their belief in the opportunity to feel complete in their economic participation – that those of them who toiled forward provided for future generations by giving them access to a life different than their own, invested, through hard work, in our ability to have choices to do the same for ourselves. And somehow, the largess achieved benchmarks of their own. No, many of them did not summer in the Hamptons, nor did they take the Grand Tour, nor did even many of them attend school beyond that which was vital, available or convenient relevant to family welfare. But they worked, fed and clothed their children and provided for you to have the opportunity to find your own capacity to contribute to your family’s legacy and thus their own.

It is true, these people may not have toiled in the fashion that you seek, feel entitled to based on the situations of your birth or even really want to. But they worked toward achievement of a higher standard of life than previously existed because they tried, they cared, and they took notice and pride in a job well done. While their lives may not have been as exciting as the ones we had once envisioned for ourselves, they seem to have been just fine. The transfer of wealth between the WW II Generation and its predecessors is the largest in history. This is not because most of them invented some new widget that made them wealthy quickly nor because of their lofty positions in corner offices. It is because they worked hard, saved, purchased quality product that which was within their reach, and passed these things down to their children – legacies of a sort – that many amongst us seem to overlook in our pursuit of new and untold wealth at very early and quite frankly, unreasonable ages. In short, our ancestors, lived their lives with common sense approaches to problems. And through their work, found attainment of the life they identified for and created for themselves.

Maneuvering forward, it can be suggested that for most immigrants life upon arrival was less than pleasant. This is not to discount the population of people whose ancestors were brought by force, but contained inside those who survived and foraged forward to achieve the same pursuit of liberty as those before them, was something bigger than aspiration: it was the human spirit. These individuals, even more than their neighbors, were clearly in possession of a determination unlike any others in modern history: the result of their contribution is incalculable. But this is not meant to be a history lesson nor is it meant to bring up moot subjects as they pertain to human rights - what is meant to be discussed is both the entrepreneurial and survival spirit contained in us all, instilled at birth, that we cannot overlook or avoid - our responsibility to ourselves and our families, as Americans.

The concept of an American life is so multi-faceted that to pursue any form of dialogue surrounding it is to be left for drinks at the end of a workday or to be explored in a dissertation. Let’s leave it for that. What I am instead referencing is the need for a recollection of sorts, the importance of digging down inside of oneself and finding the necessary gumption required to avoid the complacence set forth by the never ending pursuit of more that so many of us fall prey to.

It is safe to say that many of us do not and cannot achieve the dreams we set forth for ourselves as children. While a sad truth, it is also a realistic one. Many of us will never be movie stars nor will we be Presidents, nor astronauts nor media moguls. For the vast majority of us, at some point in our lives a realistic approach to the creation of meaningful survival must be embraced – else we will forever find ourselves feeling somewhat empty, devoid of the dreams of our youth and disappointed by the way things have panned out because life just does not replicate the movies, no matter how many of the behaviors of the big screen we emulate. While sobering, the sooner we begin to contemplate the relevance of such a concept, the sooner we can begin to find inner peace and reorganize our expectations and aspirations to accommodate the reality of society as it now presents itself. The fact is and remains that with the global recession and the shrinking of the world as result of technology there is a need and rationale for new thought. And to find the spirit contained inside of us required to achieve this really only needs to spoken to, recalled and reminded of its existence in order to be woken from its dormant sleep. Through its awakening inside each of us lies the ability to achieve an element of inner peace, of security, of any number of other things long forgotten as we as a collective continually seek to emulate the leisure class in our pursuits, and in doing so, become more and more beholden to the increasingly more antiquated system rapidly losing its relevance. Self-employment, creative business efforts and technical expertise distributed though trade practices, entrepreneurial endeavors manifested into functional business, is the only route toward this freedom.

For some technology is the only answer to entrepreneurship. For others too, success on a large scale is the only reasonable pursuit of any form of career. Indeed, in my experience of many entrepreneurs, the pursuit of funding to underwrite their endeavors seems to be the most logical route to follow. Rarely is there a desire to perform the work necessary to get the widget they seek to bring to market nor is there a willfulness to accept economic realities or realistic assessment of market opportunity as it pertains to their product. I will state this over and over again: entrepreneurship is not writing a business plan, pitching an idea or seeking funding. Entrepreneurism is the creation of a product or service of value distributed for profit in perpetuity. Entrepreneurism is not always fun nor is it a fast road to success and riches. But it is the ability to be the master of your own fate, to test within and allow for the market to determine your success and once identified, for you to capitalize upon these findings in pursuit of the profit that drives all economics. And thus, become an entrepreneur.

Visit Jeremy Tick on School of Coaching Mastery

Topics: business coach, coach, business, business skills, recession, Talent Coach, Entrepreneur

5 Reasons Life and Business Coaches Need Inbound Marketing

Posted by Julia Stewart

Inbound Marketing for coachesIf you are a coach because you enjoy helping people, the last thing you want to do is bombard them with marketing hype.

And yet, most marketing programs do just that. Here's one that doesn't and it won't cost you a cent, because it's free on this site.

We use it and we love it. Maybe you will too. But don't take our word for it. Use it because it's right for your business.

5 Reasons why inbound marketing is right for your business:

1. Inbound Marketing is based on relationship building and mutual respect. This is the foundation of any effective coaching relationship and you simply can't have it if your marketing is based on annoying or manipulating people. So if you've been put off by marketing up until now, your intuition has been steering your right!

2. Inbound Marketing is all about listening first. As an advanced communicator, you know that listening is the first step in any transformational conversation. How can your attract your ideal clients if you're not listening to them first?

3. Inbound Marketing is not about you. Great coaching is always all about the client, so how can you market your coaching if you make it all about you? Learn to attract clients by making it all about them from the very beginning.

4. Inbound Marketing leverages your natural generosity. Great coaches are creative and love to give. If that's you, then inbound marketing is the perfect way to leverage your creativity and generosity. What could be more fun?

5. Inbound Marketing works. Don't let any 'marketing maven' tell you that you have to do things that make you cringe in order to be successful. Inbound marketing works better than traditional marketing, because your clients hate be treated like 'Joe Customer'. They love be treated with respect, generosity and listening. And quite frankly, they love it when you make it all about them!

If you really want to succeed as a coach, use marketing that reflects your own values. For most coaches, that's going to be inbound marketing. I've put together a page for you of some of my favorite inbound marketing tools. Enjoy them all for free!

Inbound Marketing for Coaches

 

Visit the Inbound Marketing Hub here.

Topics: coaching business, coaching clients, Free, Business Coaches, Life Coaches, coach marketing, business

How to Master Complimentary Coaching Sessions

Posted by Julia Stewart

Successful coach I've written a lot lately about how to build a successful coaching business without complex marketing systems or pricing structures.
 
What works best for coaches is to build business relationships one conversation at a time. You need to build business relationships the same way you build personal ones: with sincerity and no 'hidden' agendas.

The most important conversation for the coach and client then, is the one that cements their professional relationship.

I call it the complimentary coaching session. If you're going to have a rockin' business built on coaching instead other activities, you need to master the complimentary coaching session. That's why we devote an entire 4-week module to successful complimentary coaching sessions in our Coach 100 Program.

Here are a few high points on how to give successful complimentary coaching sessions:

  • Focus on the client, not on yourself. Your nerves and even your desire to do a good job are all about you. Coaching is all about them.
  • Focus on expanding the client's possibilities instead of solving the client's problems. Every great coach knows that problem solving is the least of your gifts.
  • Focus on the relationship and the potential relationship. Help the client see what's possible with your coaching.
  • Give the client an experience. Of themselves, the value of the coaching relationship and the potential outcomes of working with you.
  • Notice all the information that your client and your intuition are sending you. This is how you recognize a good client fit.
  • If you and the client are a great fit, invite them to work with you.
Focus. Give. Notice. Invite.
 
Those are the basic elements of successful complimentary coaching sessions. Of course there are many more details and practice is the key to mastering this process.
 
And master it, you must. Without the ability to cement client relationships, you can't be a professional coach-preneur.  With this ability mastered, you're helping others, co-creating a whole new world and making a great living doing what you love.

Have you mastered complimentary coaching sessions, yet?

The 4-week module on how to give successful complimentary coaching sessions that end with paying clients starts in one week. As a reader of this blog, we're giving you a coupon code today worth 45% off the usual tuition for this module, just to say, 'thanks for reading'. There are a few seats left.
 
Hear the demos. Ask questions until it's really clear. Get lots of practice until you've mastered this key skill and start getting paying clients with less time and effort. That's what Coach 100 is all about. 
 
Register now 
 

Topics: Coaching, Coaches, Coach 100, coaching clients, coaching success, coach, business, coachpreneur

Your Money Shadow Forces You to Beg, Borrow or Steal to Coach

Posted by Julia Stewart

Genpo Roshi

I am writing to you from Salt Lake City, where I'm attending the Kanzeon Western Zen Center's Fall Retreat with Genpo Roshi.

As someone who has never wanted to be a Buddhist, but who is powerfully drawn to to the Big Mind process, I'm having a few interesting and fun culture shocks.

Like Monday, 6:45 AM, when I entered the Zendo for morning meditation in time for a Hogwarts-ian vision of black robed monks floating down the dark staircase in dawn's half-light. I must admit, I was slightly creeped out until I reminded myself that I'd already met all those people at dinner the night before, in their jeans and sweatshirts. They were perfectly lovely.

Nobody had said anything about robes, though! ;-)

I'm here for Big Mind, but meditation and enlightenment are two deep interests of mine, as they are just about a must be for a good coach. We need to always be opening that space for our clients and we can't just manufacture it.

Roshi talks a lot about the teacher/student relationship and how masters never lose the need for teachers. Otherwise, we get stuck or arrogant (or both). Same goes for coaches.

I've been looking for my next teacher for some time and here he is. Roshi doesn't call Big Mind, coaching, although he recognizes the correlation. He's helping people experience enlightenment in a quintessentially American way, but with 40 years of experience and 2,500 years of teachings.

Speaking of which, the Dharma, or Way, was predicted to end at about this time. Roshi believes that 21st Century monasteries will go away and that enlightenment will converge with the market, to integrate life and business with awareness. 

One element of this will be the elimination of a huge shadow that has forced monks to 'beg, borrow or steal', instead of earn, to survive.  

So many coaches are plagued by the same shadow. They feel uncomfortable with asking for money, afraid of the 'sleeze factor'. Unless you are independently wealthy, the money shadow will prevent you from succeeding as a professional coach.  

Not sure if you have a money shadow? Just look at your coaching career and ask yourself how you have begged, borrowed or stolen in order to coach. If you're not earning your way back to integrity, yet, you probably have a financial shadow. 

What to do? Big Mind, of course. They are broadcasting live everyday this week. You may even see me on screen. No robes, though. http://www.BigMind.org/zen-eye

[UPDATE: On February 3rd, 2011, Genpo Merzel announced that he would disrobe as a Buddhist monk, after admitting to improper relationships with some students. He plans to continue teaching Big Mind on a secular basis and will no longer teach at Kanzeon Zen Center.]

Topics: professional coach, Coaching, money, coach, Genpo Roshi, business

Demand for Coaches is Steady Says The Wall Street Journal

Posted by Julia Stewart

The Wall Street Journal.

 The August 25, 2009 Wall Street Journal reports that demand for executive coaches and business coaches is steady and, in some cases, is rising despite - or even because of the recession.

Why is demand for coaching still so high even while the economy is struggling? Simple. Coaches help businesses, executives and employees improve their bottom line. They make more money. And isn't that what most people want during a recession?

But as you've probably noticed, I'm a bit biased about coaching. So you may be tempted to ignore me when I tell you that MSNBC called coaching one of the top five careers for 2009, or that Google CEO, Eric Schmidt says everyone needs a coach, etc., etc., etc.

So Ignore me. Just read what The Wall Street Journal says about coaching in the recession.

Topics: business coach, corporate coaching, Coaching, executive coaching, Coaches, become a business coach, business

To Coach or Not to Coach: Tw00tie-weet

Posted by Julia Stewart

Tw00tie Pat00tie

What if marketing was just fun? What if you and your followers/customers/coaching clients knew each other enough and trusted each other enough to just play and have fun? Would your clients be happy with you? Would they come back? Could you make a living?

What if you offered a lot of value while you were having fun? What if you offered a lot of value for free? And then you charged for some of it, some of the time? Would your followers/customers/coaching clients regard you well? Would they come back? Would they bring their friends?

What if you stuck your neck out once and a while? What if your marketing was not only your playground but also your laboratory? Would you be a lot more creative? Would you create more valuable products and services?

What if marketing wasn't manipulative? What if it was just good communication? What if it was about making friends? And occasionally making really good friends by exchanging lots of value? Would business be more fun?

Would business work better? Would money flow more easily? Would you be coaching more?

How can we find out if we don't try? How can you find out? What do you have to lose, anyway? 

We've been experiencing a game called, Tw00t. Some people like it. Some people don't. We're even breaking some of our own rules. If you think you might like to play, click on Tw00tie's face. 

Topics: coaching clients, coach, marketing, business, play

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