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Why We're Dropping Our IAC Coaching Masteries(tm) License

  
 
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IAC Coaching MasteriesAs you may have noticed with our Free Coach Training announcement, and our Manifesto, School of Coaching Mastery is shaking things up a bit.

One more change that we're making is that from now on, our regular students, once they're certified by us, will be licensed at no extra charge, to teach our coaching curriculum to whomever they want.

Why are we doing this? It's part of our mission to spread the value of quality coaching and coach training. We believe the days of huge coach training schools are coming to an end. In the future, people will seek out specialty coach training from coaches they admire, or they will be trained via universities or employers. Our Certified Coaches will be among those teaching coaching.

Plus, I won't be training coaches forever. I have other projects that I'd love to have more time for. I see my students picking up where I leave off to continue expanding the quality and value of coaching worldwide.

Are we licensing all our materials to our Certified Coaches? Pretty much, yes. However, we can't relicense the IAC Coaching Masteries(tm), so we are going to remove specific mentions of them from our teaching materials and will not renew that license when it comes due in December 2010. As you may know, we have philosophical differences with the IAC over the license, itself, anyway.

I had a school-wide conversation with my students before we launched the Free Coach Training Program and they feel fine about this change. Not all of them are interested in IAC Certification and dropping our license won't hurt those who do want it. We expect to continue to be a leader in prepping coaches who go on to become IAC Certified, even without the license.

This means that many of our Certified Coach Training Program modules will not be available after December 2010. If you've been thinking you want to work with us to become an IAC Certified Coach, you need to do it now. We have both recorded and live courses that specifically prep for IAC Certification. Watch for announcements about what's available.

I also will be doing just one more Certification Bootcamp weekend this Fall. If you missed the one we did in June, be sure to join this last one. It's for advanced coaches who are ready to step up and get certified, now.

Oh and speaking of certifications, we're adding an optional Certified Coach Trainer program to our Full Coach Training Program. It'll be just one path that will propel our 'graduate level' coaches toward leadership in the coach training profession. But whether they choose to take the CCT program, they will still receive the no-cost license to teach when they become certified by us. More on that later.

By the way, given that we're adding so much value to our coach training, we've decided to change the name to the Ultimate Coach Training Program. ;-)

Become a master coach and get the life and business you really want.

Comments

WoW! When you stir it up Julia you don't go half measures. My plan has always been to be certified through your training (when I catch my breath from the work I'm constantly doing to be up to speed in my specialized field) and it does not matter to me if it is through Ultimate or IAC. I am sorry to see the word Masteries go though. I understand why you'd want to change it,but I do like the general historic meaning attached to the word.  
 
Congratulations on going for it. You remain an inspiration to coaches.
Posted @ Monday, August 02, 2010 3:24 PM by Pam Bryan
I have to say that the recent developments have added to my positive opinion of your organization.  
 
I founded Puglisi Consulting Group, Inc. with a lot of the principals that the IAC was founded on, as our organization begins its process for Certified Consulting Coaches (http://certifiedconsultingcoach.com) we share your concern about the policies and direction the IAC is moving in. Puglisi Consulting developed its roots in supporting through experience and communication, as we have evolved over the last few years, we share the values that Coaching is an experience that not only benefits from structure and training, but blooms from students becoming trainers and passing their new and evolved experience on to future generations.
Posted @ Monday, August 02, 2010 3:32 PM by Basil Puglisi
Thanks Pam and Basil ~ It's great to get 'thumbs up' from those outside the school, as well as in. And it's always a little scary to change directions!
Posted @ Monday, August 02, 2010 3:47 PM by Julia Stewart
This is truly coach-like. Something that was long overdue in the world of coaching. Way to go!
Posted @ Tuesday, August 03, 2010 1:31 AM by NAGA SIDDHARTH
Thank you so very much Naga!
Posted @ Tuesday, August 03, 2010 7:56 AM by Julia Stewart
Through the years you've been both pioneer and beacon for true and powerful coaching skills, Julia. I'm so impressed by this huge shift you're taking and leading the next iteration of our beloved profession. 
 
Brava!! 
 
Andrea
Posted @ Tuesday, August 03, 2010 4:39 PM by Andrea Feinberg
Why thank you, Andrea! That means a lot ~
Posted @ Tuesday, August 03, 2010 4:54 PM by Julia Stewart
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