C100 more info
SCM's Format for
Coach
100 Business Success Program Modules
These are four-week,
one-hour modules for the School of Coaching Mastery's Coach 100 Business Success
Program.
Modules with description
of each individual class, below:
C101 Get Started
There is one coaching program
that has been helping new and experienced coaches fill up their coaching practices,
become masterful and get certified, without learning awkward or complicated
sales and marketing techniques. Get confidence, credibility and clients by doing
what you love: coaching.
1. Introduction to the
Coach 100 Program.
2. The "Coach 100" Feedback
System.
3. The Coach 100 Launchpad.
4. Inviting People to
Complimentary Sessions.
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to Registration
C102 Successful Complimentary Sessions
The complimentary session
(A.K.A. sample session, trial session, or whatever you prefer) is where most
coaches sign on most of their clients. Learn to conduct sessions that attract
clients easily. If you can coach, you can sign on paying clients. It's that
simple.
1. Successful Complimentary
Sessions, Part 1.
2. Successful Complimentary
Sessions, Part 2.
3. Following Up on Complimentary
Sessions.
4. The Tough Questions.
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to Registration
C103 Get Your Business Ready
It's often said that
when your business is ready, the clients will come. Why? Because setting
up your business gives you clarity and confidence and both are attractive
to clients. Also, once you know you're ready, you can turn your attention
on to the really fun part: meeting and working with your clients and helping
them succeed.
1. A Niche is Nice
But Not Necessary.
2. Your Welcome Package.
3. Organizing Your
Business
4. Feeling Like a
Real Coach Yet?
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to Registration
C104 Tell People How You Can Help
Marketing is not about
self promotion or getting people to give you their money. It's simply
about communication and relationship building. Those are two things that
all good coaches excel at. Learn how and when to share how you can help
others and you'll find marketing to be easy and fun.
1. I Hate to Market!
2. Networking and
Elevator Speeches.
3. Get a Web Site
that Works for YOU.
4. "Angels" or "Centers
of Influence".
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to Registration
C105 Attract Clients
When your business
is ready, your communications systems are working and your complimentary
sessions are effective, client attraction will feel like a natural flow.
Now you're ready to branch out into new ways of attracting clients.
Build multiple touch points where you can connect with new potential
clients.
1. Where Are Your
Next Clients Hiding?
2. Attracting
Clients with Teleclasses and Webinars.
3. Developing
Intellectual Property to Grow Your Practice.
4. What to Do
When You're Stuck.
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to Registration
C106 Take the Long View
Filling your coaching
practice isn't the final step in coach success. Building sustainable
success is what most coaches really want. Let's start looking at some
"advanced" tools for developing your successful business now and for
years to come.
1. Group Coaching
and Other Formats.
2. Raising Your
Fees.
3. Time to Brand?
4. Strategizing
for Long Term Success
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to Registration